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Etiquette for internet sales leads?

Posted on 3/13/18 at 8:18 am
Posted by CoachChappy
Member since May 2013
34331 posts
Posted on 3/13/18 at 8:18 am
I've been out of sales for a long time, but I'm wondering if things have changed drastically in that time.

Maybe I am just old school, especially for a millennial, but I want someone to call me and preferably meet with me before I spend over 10K on any purchase.

Is it common place for salesmen not to call customers anymore? I understand getting an internet lead and responding initially by email, but is trying to work an entire deal without calling the customer normal?
Posted by Slagathor
Makin' jokes about your teeny tiny
Member since Jul 2007
39015 posts
Posted on 3/13/18 at 8:20 am to
Reach out through whichever method you’re most charming (anything but in person) and ask the customer how they’d prefer to be reached in the future

Posted by Will Cover
Davidson, NC
Member since Mar 2007
40384 posts
Posted on 3/13/18 at 8:20 am to
Depends upon the customer's need, the value and solution that you can either present over the phone, internet, e-mail and/or in person and timing.

Never pitch the bitch. Make sure you are speaking to a decision maker.

And lastly, people don't care about how much you know until you show them how much you care. Sales is 80 % listening. The customer will give you the recipe on how to close them, providing you ask the right questions and listen.

Act as if their business is the most important to you. Act as if you have the greatest solution that will benefit their company by acting on your time bound offer now. Act as if ...
This post was edited on 3/13/18 at 8:23 am
Posted by TH03
Mogadishu
Member since Dec 2008
172004 posts
Posted on 3/13/18 at 8:27 am to
That had nothing to do with internet sales.
Posted by FishinTygah84
LA
Member since Dec 2013
2036 posts
Posted on 3/13/18 at 8:27 am to
i'm an old school millennial (barely a millennial) and i ALWAYS call prospects/leads, etc. If they email me, i call them. I will always follow up with an email to cover what we discussed, but you just pick stuff up over the phone (even more in person) that you don't in an email.

TL;DR im in sales and i always make calls
Posted by CoachChappy
Member since May 2013
34331 posts
Posted on 3/13/18 at 8:28 am to
quote:

Reach out through whichever method you’re most charming (anything but in person) and ask the customer how they’d prefer to be reached in the future



That's just it. I am the customer and have been asked to be contacted by phone to set up a personal meeting. I have 2 guys trying to work the deal via email. I understand getting basic information so he can go into the meeting prepared, but damn at least call me.
Posted by Will Cover
Davidson, NC
Member since Mar 2007
40384 posts
Posted on 3/13/18 at 8:31 am to
The smartest thing to do is when you receive an internet lead is to establish a personal connection as quickly as possible.

Send an e-mail with a brief introduction, outlining what will happen next in the information gathering process.

Pick up the phone. Stop by. Drop in. Reference names of businesses that use your service that are located by business that is inquiring.

People buy from people that they like. And one of the best ways to do that is to establish meaningful connections. And there's no better way to do that than in person.

Posted by ldts
Member since Aug 2015
2938 posts
Posted on 3/13/18 at 8:31 am to
When I do business online, it's usually because I don't want to call and talk to someone. I could see why a call could be helpful in some instances though, maybe you could at some point offer a phone call if they would like it but I wouldn't just call them.
Posted by Slagathor
Makin' jokes about your teeny tiny
Member since Jul 2007
39015 posts
Posted on 3/13/18 at 8:31 am to
Coach, if you’re the customer and you’re not getting what you want (unless they have a truly unique product or technology) let them know they’re on the verge of losing you. And be ready to move on if their behavior persists.

When I get a call, I ask for more info via email so I can peruse it at my leisure and I will call back if I want to- it’s invasive for them to continue to call. But not calling when you ask them to is just stupid on their part.
Posted by Slagathor
Makin' jokes about your teeny tiny
Member since Jul 2007
39015 posts
Posted on 3/13/18 at 8:34 am to
Will Cover, I respect you, but dropping by is the height of invasive sales behavior in my book. As a customer, it makes me feel like you don’t respect my time. It may be just me, but I prefer appointments.

ETA: Also, don’t assume that the decision maker will be a male!
This post was edited on 3/13/18 at 8:38 am
Posted by dfintlyHmmrd
Jigga City
Member since Dec 2016
1408 posts
Posted on 3/13/18 at 8:36 am to
quote:

Stop by. Drop in


I absolutely hate when sales people just drop in or stop by. There's nothing worse than a pushy and aggressive salesman.
Posted by dfintlyHmmrd
Jigga City
Member since Dec 2016
1408 posts
Posted on 3/13/18 at 8:37 am to
quote:

It may be just me, but I prefer appointments.


No it's not you, easily my least favorite thing sales people can do.
Posted by Slagathor
Makin' jokes about your teeny tiny
Member since Jul 2007
39015 posts
Posted on 3/13/18 at 8:40 am to
They don’t even have to be pushy or aggressive to completely turn me off. Showing up unannounced is horrible.

Some reps will say that they’re going to be in the area on a certain day and ask if it would be okay to stop in- since they respected my time by asking, I’m far more likely to give them a few minutes.
Posted by TH03
Mogadishu
Member since Dec 2008
172004 posts
Posted on 3/13/18 at 8:42 am to
quote:

Will Cover, I respect you, but dropping by is the height of invasive sales behavior in my book. As a customer, it makes me feel like you don’t respect my time. It may be just me, but I prefer appointments.


Depends on the industry. In my sales, dropping by is the norm. Appointments can be made if needed for certain circumstances. Most of my day is popping in and shooting the shite with buyers, taking orders, and upselling/pitching new product as needed.
Posted by Slagathor
Makin' jokes about your teeny tiny
Member since Jul 2007
39015 posts
Posted on 3/13/18 at 8:44 am to
I’ll give you that!

It also probably varies a lot by generation as well. Younger people prefer email/phone where older people may prefer a handshake and visits.
Posted by Cracker
in a box
Member since Nov 2009
19319 posts
Posted on 3/13/18 at 8:47 am to
what do you sell?
Posted by TH03
Mogadishu
Member since Dec 2008
172004 posts
Posted on 3/13/18 at 8:47 am to
quote:

Younger people prefer email/phone where older people may prefer a handshake and visits.


I only have one buyer under 40 and we'll do a phone order if necessary, but he prefers in person. Most of my buyers are in the 40-60 range.

As the salesman, I'm 29 and prefer in person because it's easier to pitch in person and I usually walk out happy that I got what I came in for.
This post was edited on 3/13/18 at 8:49 am
Posted by dfintlyHmmrd
Jigga City
Member since Dec 2016
1408 posts
Posted on 3/13/18 at 8:47 am to
Exactly, contacting someone ahead of time to set up a time to come by and meet is the professional way to do things. Just dropping by and expecting me to drop everything and listen to their pitch is a sure-fire way to not get any of my time.

Plus it always seems that the people who are selling lower tier products are the ones to just drop in.
Posted by CoachChappy
Member since May 2013
34331 posts
Posted on 3/13/18 at 8:52 am to
quote:

what do you sell?


I'm no longer in sales. I am a frustrated customer wondering what the norm is these days.
Posted by BenDover
Member since Jul 2010
5572 posts
Posted on 3/13/18 at 9:00 am to
I always call — I’ll email to cover what we talked about but my initial pitch isn’t going to be through email, that’s going to the trash folder everytime.

Also don’t show up unannounced. If I’m already going to be in the area, I’ll quickly check with the client to see if they’d be available for a few minutes but I’m not just going to show up, that seems awkward and disrespectful of their time.
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