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Disney and the NFL have reached a broad agreement on a new media rights deal
Posted on 2/19/21 at 10:04 pm
Posted on 2/19/21 at 10:04 pm
ETA:
LINK
LINK
LINK
quote:
Disney and the NFL have reached a broad agreement on a new media rights deal that will see ESPN renew “MNF” and ABC return to the Super Bowl rotation for the first time since ‘06, according to sources. Contracts still have not been signed, but the two sides have smoothed over enough differences that a deal is very close at hand.
Sources said Disney is expected to pay an increase of up to 30% from its current deal, which based on an average of $2B per year would equate to around $2.6B. An agreement comes after news leaked last week of a stalemate between the two sides, which initially were so far apart in price that some ESPNers questioned whether to cut a deal.
The increase that Disney will pay is far below the other networks -- as Fox, CBS and NBC all are seeing the average annual value of their contracts double. ESPN is paying the highest rights fee in the current deal and the increase aligns Disney’s NFL package closer to its broadcast competitors.
quote:
The National Football League wants to charge its current network partners double what they've been paying to broadcast games — but Disney is pushing back, citing the high price tag for Monday Night Football.
The NFL is in active discussions on renewal rates with all four of its existing network partners — NBC, CBS, Fox, and Disney-owned ESPN, according to people familiar with the matter. The NFL is hoping to get its primary package renewals completed by March 17, before the start of the new NFL league year, CNBC reported earlier this month.
NBC, CBS and Fox are likely to accept increases closer to 100% than Disney, which is currently paying much more than the three broadcast networks for its Monday Night Football package, said the people, who asked not to be named because the negotiations are private.
Disney agreed to pay $1.9 billion annually for Monday Night Football in 2011 — a deal that runs through 2021. That dwarfed the average $1.1 billion annual cost for Fox, $1 billion annual price tag for CBS and $960 million for NBC's Sunday Night Football.
Disney has already rejected paying anywhere close to $3.8 billion per year for its new deal, said two of the people. Disney CEO Bob Chapek alluded to pushing back on the NFL's asking price during his company's earnings conference call last week.
LINK
This post was edited on 2/26/21 at 2:36 pm
26
Posted on 2/19/21 at 10:07 pm to RLDSC FAN
Damnnnn
They hurting
As you can see from them lowering the salary cap
They hurting
As you can see from them lowering the salary cap
Posted on 2/19/21 at 10:09 pm to RLDSC FAN
Go woke, go broke 
Posted on 2/19/21 at 10:11 pm to RLDSC FAN
lol at wanting to double their TV rights money when ratings are falling off a cliff w/the 18-49 segment.
Posted on 2/19/21 at 10:13 pm to Dr RC
The see they are only going to be relevant for a few more years so they are trying to get as much as they can while they can.
Posted on 2/19/21 at 10:17 pm to RLDSC FAN
Roger....read the room...it ain’t happenin
Posted on 2/19/21 at 10:18 pm to RLDSC FAN
Looking at this from a business perspective, I completely get why the NFL is asking for this. Sports are one of the very few things that people still watch live in an ever increasing on demand world and you have by far the most watched live sport there is.
Disney is mad because they are paying so much and not getting a big return, but that is entirely their fault because they refuse to put the game on ABC where it belongs.
Fox isn’t putting their games on FX, NBC isn’t putting games on USA, and CBS isn’t putting games on TV Land. Why the hell are you putting the most valuable television product your family of networks owns on a station that continues to lose it’s viewership base each and every year?
Put it on ABC and do some simulcasts with alternate broadcasts on ESPN and ESPN2 like you do with the CFP NCG. Have former coaches break down big plays, why certain things worked and didn’t. Have other camera angles with a different sights and sounds. For frick’s sake, be innovative. Nickelodeon showed more originality in the sole NFL broadcast in the history of the network than you have in the last 20 something years. Get it the frick together.
Disney is mad because they are paying so much and not getting a big return, but that is entirely their fault because they refuse to put the game on ABC where it belongs.
Fox isn’t putting their games on FX, NBC isn’t putting games on USA, and CBS isn’t putting games on TV Land. Why the hell are you putting the most valuable television product your family of networks owns on a station that continues to lose it’s viewership base each and every year?
Put it on ABC and do some simulcasts with alternate broadcasts on ESPN and ESPN2 like you do with the CFP NCG. Have former coaches break down big plays, why certain things worked and didn’t. Have other camera angles with a different sights and sounds. For frick’s sake, be innovative. Nickelodeon showed more originality in the sole NFL broadcast in the history of the network than you have in the last 20 something years. Get it the frick together.
Posted on 2/19/21 at 10:24 pm to RLDSC FAN
I look forward to watching it all burn to the ground.
Posted on 2/19/21 at 10:25 pm to TheeRealCarolina
quote:
Disney is mad because they are paying so much and not getting a big return
Gotta break out the tiny violin for this one. It's ridiculous how much influence and power Disney has acquired in the entertainment industry over the years. They've acquired so many major networks and studios that I feel like they circumvented antitrust laws to get to where they are now. And now they're whining about one possible bad investment, it happens to everyone.
Posted on 2/19/21 at 10:32 pm to TheeRealCarolina
Monday Night Football has been an inferior product to SNF for a few years now. I'm not sure who was ahead in the average ratings in 2020 though.
Posted on 2/19/21 at 10:33 pm to WaterLink
quote:
Gotta break out the tiny violin for this one. It's ridiculous how much influence and power Disney has acquired in the entertainment industry over the years. They've acquired so many major networks and studios that I feel like they circumvented antitrust laws to get to where they are now. And now they're whining about one possible bad investment, it happens to everyone
Yup. They severely overpaid for NBA rights (they literally bid against no one) thinking they would explode and they had all their talking heads put out the narrative about “growing ratings” while ratings were the lowest they had been since the 70s and bashed the NFL for all the concussion stuff and celebrated them for the kneeling nonsense and now they are surprised that the NFL is telling them to eat their arse in negotiations and they want a discount because they made bad investments in other live sports that they thought would give them better returns than the NFL?
Yeah okay lol.
Walt would hate every single thing about Disney selling out to China and Chinese/communist sympathizers. He would hate their political bullshite on a sports network.
Posted on 2/19/21 at 10:34 pm to Dr RC
quote:
lol at wanting to double their TV rights money when ratings are falling off a cliff w/the 18-49 segment.
Kind of weird for you to laugh at it when 3/4 partners seem to have no issue with it
quote:
NBC, CBS and Fox are likely to accept increases closer to 100% than Disney,
Posted on 2/19/21 at 10:35 pm to RLDSC FAN
The NFL is a joke. These fools chose BLM over the flag.
Posted on 2/19/21 at 10:38 pm to RLDSC FAN
I am not sure the NFL or it’s partners are correctly reading the room.
Posted on 2/19/21 at 10:40 pm to wildtigercat93
quote:
3/4 partner
lol at 3/4 of their partners being dumb enough to not push back at that like Disney.
Posted on 2/19/21 at 10:43 pm to Dr RC
quote:
lol at 3/4 of their partners being dumb enough to not push back at that like Disney.
Kind of hard to take your laughing seriously when you were laughing at the NFL for asking for double a few minutes ago even though it was successful.
You can talk ratings all you want but guess what? Live sports are still the biggest thing in live TV and networks still will pay out the nose for the right to broadcast and the moneys going to keep going up with the growing competition for them from streaming services like Amazon
Posted on 2/19/21 at 10:43 pm to James11111
quote:only because the NFL decides what teams play what night
Monday Night Football has been an inferior product to SNF for a few years now.
Posted on 2/19/21 at 10:44 pm to wildtigercat93
FOX, CBS, and NBC are capitalizing on streaming through their main entertainment apps and via broadcasts on the NFL app. ESPN’s app is trash and they waste commercial space on promoting their own network crap instead of selling to outside parties to increase revenue. I get that you want to promote the other events you are going to air and the other products/services your conglomerate offers, but for frick’s sake, moving money from your left pocket to your right pocket doesn’t increase your revenue one iota.
Wednesday morning, I briefly watched ESPNews or ESPN2. They went to commercial and they had 7 commercials. They had a minute commercial for Disney World, 2 45 second commercials for some stupid shite they were airing on ABC, 3 30 second commercials for 2 games and one of their dumbass day time talk shows, and then a Gatorade commercial. 4 and half minutes in one commercial break (which is absurd for SportsCenter btw) and only 30 seconds of that break was spent on an outside source of revenue. It should have been the exact opposite, but no, you have a bunch of San Francisco fruitcakes running your amateur hour operation over there.
Wednesday morning, I briefly watched ESPNews or ESPN2. They went to commercial and they had 7 commercials. They had a minute commercial for Disney World, 2 45 second commercials for some stupid shite they were airing on ABC, 3 30 second commercials for 2 games and one of their dumbass day time talk shows, and then a Gatorade commercial. 4 and half minutes in one commercial break (which is absurd for SportsCenter btw) and only 30 seconds of that break was spent on an outside source of revenue. It should have been the exact opposite, but no, you have a bunch of San Francisco fruitcakes running your amateur hour operation over there.
Posted on 2/19/21 at 10:49 pm to chalmetteowl
quote:
only because the NFL decides what teams play what night
SNF has the best broadcasting duo in the league as well.
This post was edited on 2/19/21 at 10:49 pm
Posted on 2/19/21 at 10:57 pm to James11111
quote:yeah when it’s Tirico and Brees next year... can’t stand Al and Cris
SNF has the best broadcasting duo in the league as well.
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