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re: Experiences with Social Media Marketing for Business?
Posted on 5/16/17 at 11:16 am to GFunk
Posted on 5/16/17 at 11:16 am to GFunk
I have a small insurance agency in South Baldwin County, AL.
Having been open for a year and after doing some research on my competitors, I began social media marketing around 6 months ago and am pleased with the results. I blog monthly and created original content, and it has improved my SEO (Search Engine Optimization) tremendously.
I don't know what kind of industry you're in, but I spend around $50/month of social media marketing and it more than pays for itself. I am going to double that expenditure next month, and hopefully the results will remain constant.
People are always on facebook and as long as you keep on consistent approach and keep your brand strong, you should see positive results.
I also advertise through Vivial, who I pay $89/month for 10,000 impressions locally through various websites (yahoo, aol, sports illustrated, cbs, etc) and I am pleased with them.
FWIW, I am 33 and comfortable with online media.
Sidenote II: I looked at my google analytics this morning, and I have been viewed 1,630 times since 5/1.
37 website visits.
A whooping 96% of those views have been mobile, while 1% have been on the computer (3% on tablet). So, if you have a website, make sure it is mobile friendly.
Having been open for a year and after doing some research on my competitors, I began social media marketing around 6 months ago and am pleased with the results. I blog monthly and created original content, and it has improved my SEO (Search Engine Optimization) tremendously.
I don't know what kind of industry you're in, but I spend around $50/month of social media marketing and it more than pays for itself. I am going to double that expenditure next month, and hopefully the results will remain constant.
People are always on facebook and as long as you keep on consistent approach and keep your brand strong, you should see positive results.
I also advertise through Vivial, who I pay $89/month for 10,000 impressions locally through various websites (yahoo, aol, sports illustrated, cbs, etc) and I am pleased with them.
FWIW, I am 33 and comfortable with online media.
Sidenote II: I looked at my google analytics this morning, and I have been viewed 1,630 times since 5/1.
37 website visits.
A whooping 96% of those views have been mobile, while 1% have been on the computer (3% on tablet). So, if you have a website, make sure it is mobile friendly.
2
Posted on 5/16/17 at 11:35 am to BamaCoaster
quote:
BamaCoaster
quote:
I have a small insurance agency in South Baldwin County, AL.
Having been open for a year and after doing some research on my competitors, I began social media marketing around 6 months ago and am pleased with the results. I blog monthly and created original content, and it has improved my SEO (Search Engine Optimization) tremendously.
I don't know what kind of industry you're in, but I spend around $50/month of social media marketing and it more than pays for itself. I am going to double that expenditure next month, and hopefully the results will remain constant.
People are always on facebook and as long as you keep on consistent approach and keep your brand strong, you should see positive results.
I also advertise through Vivial, who I pay $89/month for 10,000 impressions locally through various websites (yahoo, aol, sports illustrated, cbs, etc) and I am pleased with them.
FWIW, I am 33 and comfortable with online media.
Sidenote II: I looked at my google analytics this morning, and I have been viewed 1,630 times since 5/1.
37 website visits.
A whooping 96% of those views have been mobile, while 1% have been on the computer (3% on tablet). So, if you have a website, make sure it is mobile friendly.
So you blog from your website? Do you push this content to FB? Do you Tweet and/or Instagram? I'm dipping my toe into both. My FB Page was dormant but I'm going to try to rev things up on the content side there slowly. IG is super easy as its mainly photos and captions so its a quicker (and seemingly more easily digestible) medium.
It also seems like you're blending original/free/self-generated content w/farming out some local eyeball generation. Is there any way to measure what the % of breakdown of the business you're generating with the homegrown stuff versus the Vivial stuff? I'm curious.
Thanks for the response.
This post was edited on 5/16/17 at 11:36 am
Posted on 5/16/17 at 11:35 am to BamaCoaster
quote:
. I blog monthly and created original content, and it has improved my SEO (Search Engine Optimization) tremendously.
This is a great way to drive your website, imo. If I see an ad on here or faceback or wherever I rarely visit, but you drive people to a website through answering another question. If I were in insurance for example, I would blog weekly or so explaining simple concepts. The fact is most people don't understand insurance hardly at all. They pay their premiums every month and are done with it. It would take a professional an hour tops to write something on one issue in Lehman's terms a week. It's free other than your time and drives traffic. Once the customer is there they realize "this guy can explain stuff on my level, I'll give him a call."
You would want to do other things as well, but I think this is one area that is under utilized.
ETA: Sorry for choppy sentences. On mobile
This post was edited on 5/16/17 at 11:36 am
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