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re: Urban South out of New Orleans to be distributed in BR

Posted on 3/9/17 at 10:58 am to
Posted by Tha Herg
Herget Dorm
Member since Jul 2009
2924 posts
Posted on 3/9/17 at 10:58 am to
They have a solid IPA in their core group as well as a good seasonal (Delta Momma).

The general consensus when I've talked with other brewers around town is that they opened with a larger than normal production capacity in order to attract AB InBev in a few years. Can anyone more in the know vouch for this?
Posted by Matisyeezy
End of the bar, Drunk
Member since Feb 2012
16624 posts
Posted on 3/9/17 at 11:39 am to
quote:

The general consensus when I've talked with other brewers around town is that they opened with a larger than normal production capacity in order to attract AB InBev in a few years. Can anyone more in the know vouch for this?



I've heard this a few times from people within the industry that would have no reason to lie, or at least no apparent reason. Seems unusual to me.
Posted by BottomlandBrew
Member since Aug 2010
27245 posts
Posted on 3/9/17 at 1:07 pm to
quote:

general consensus when I've talked with other brewers around town is that they opened with a larger than normal production capacity in order to attract AB InBev in a few years. Can anyone more in the know vouch for this?


Them and 100 other breweries. Investors saw $$$ and everyone and their uncle is hoping to sell out. InBev only has so much frickyou money to throw around.
Posted by Parrish
New Orleans
Member since Sep 2014
2139 posts
Posted on 3/9/17 at 8:32 pm to
quote:

The general consensus when I've talked with other brewers around town is that they opened with a larger than normal production capacity in order to attract AB InBev in a few years. Can anyone more in the know vouch for this?


Even if this is 100% true, why would it matter? People in the industry talk about early scaled up production like a it's a bad thing to bet on one's future success. It's certainly risky. The owners are business people and if they want to put in a lot of work and later get rewarded later with a buyout and thus never have to work again, great for them. If the beer doesn't suffer then I don't care.
This post was edited on 3/9/17 at 8:33 pm
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