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Why do political parties waste so much money on TV ads?

Posted on 8/28/24 at 5:42 pm
Posted by GeneralLee
Member since Aug 2004
13877 posts
Posted on 8/28/24 at 5:42 pm
If I was running the GOP, I'd decrease TV ad spending by 90%+ (people hear the ad once and then basically tune it out when they hear it again). In a world like we have where the sides are so polarized, not many voters are swayed by TV ads and a lot of people don't even watch local channels anyways.

Seems like those hundreds of millions of dollars would be better spent to get thousands of Scott Preslers out there to get any unregistered truck driver, hunter, and veterans in the swing states registered to vote for Trump.
Posted by Mac Power
Member since Jul 2019
458 posts
Posted on 8/28/24 at 5:44 pm to
Because the average undecided voter is pretty dumb and will believe those ads.

Posted by Christopher Columbo
Member since Jun 2015
2541 posts
Posted on 8/28/24 at 5:46 pm to
They have to present the illusion of spending those millions of campaign contribution dollars so we don't catch on.
Posted by lake chuck fan
westlake
Member since Aug 2011
18375 posts
Posted on 8/28/24 at 5:46 pm to
Because millions of Americans still rely on the MSM for their information. How do you think the progressive commies control the narrative??? The MSM is the progressive left propaganda machine.
Posted by Sidicous
NELA
Member since Aug 2015
18725 posts
Posted on 8/28/24 at 5:48 pm to
It’s payoff to the media for toting the water in the farce of political freedom.
Posted by McLemore
Member since Dec 2003
33654 posts
Posted on 8/28/24 at 6:03 pm to
I’ve literally seen not one this cycle (or last two) except clips posted on here. And I’m not sure those were real TV ads.
Posted by FreddieMac
Baton Rouge
Member since Jun 2010
24535 posts
Posted on 8/28/24 at 6:04 pm to
They work
Posted by Tridentds
Sugar Land
Member since Aug 2011
22364 posts
Posted on 8/28/24 at 6:24 pm to
They move the needle. If one candidate runs ads, the other has no choice.
Posted by Jack Ruby
Member since Apr 2014
25405 posts
Posted on 8/28/24 at 6:25 pm to
TV ads are still the best way to reach uninformed voters. Voters who do not watch news or seek out political social media channels/podcasts.

Basically, about 60% of the oblivious country.
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