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re: The Decline of Victoria's Secret
Posted on 1/13/23 at 10:26 am to kingbob
Posted on 1/13/23 at 10:26 am to kingbob
quote:
I think trying to attribute VS’s collapse to just one thing is a bad take. The reality is nuanced.
Ok, fine. But pretending that it wasn't partially about hiring bitter aging shrews with an agenda to axe the culture is also silly. Those people kill culture. They have a view and are not nearly as tolerant as they preach. VS was fun and outrageous and Karen wanted to talk to the manager about it.
Posted on 1/13/23 at 10:28 am to squid_hunt
Shopping malls declined, and that's where VS stores were located.
In-person retail has declined.
The quality of retail clothing has declined.
The popularity of lacy undergarments has declined.
Retail fashion trends and preferences have shifted.
And yet all we get is "go woke, go broke." That's just lazy and ignorant.
In-person retail has declined.
The quality of retail clothing has declined.
The popularity of lacy undergarments has declined.
Retail fashion trends and preferences have shifted.
And yet all we get is "go woke, go broke." That's just lazy and ignorant.
Posted on 1/13/23 at 10:28 am to AggieDub14
This is a terrible take. WTF?
Posted on 1/13/23 at 10:28 am to squid_hunt
I'd like to find the person that invented Tan panties and punch them in the face....
Posted on 1/13/23 at 10:28 am to squid_hunt
What's great is as these big brand corporation go woke it opens up market share for startups like Vuori who use traditional models to promote their clothing.
Vuori is killing it.
Vuori is killing it.
Posted on 1/13/23 at 10:28 am to oogabooga68
quote:
I'd like to find the person that invented Tan panties and punch them in the face....
It was a fat chick.
Posted on 1/13/23 at 10:29 am to AggieDub14
quote:
It isn't the new marketing that killed them.
Squirrel, please.
Nobody want to see a fat slob or some mentally ill tranny in lingerie when this used to be the face of their brand:
Posted on 1/13/23 at 10:29 am to squid_hunt
The Federalist are certainly TradCons, but I think they do some pretty great stuff as well. Their podcast is reliably good, especially on gender issues/Wokeism. I hold them in higher regard then you do.
VS is shite. Another great brand suicide. Unforced errors everywhere to appease The Woke Goddess bitch girls, boss babes and Queens.
VS is shite. Another great brand suicide. Unforced errors everywhere to appease The Woke Goddess bitch girls, boss babes and Queens.
Posted on 1/13/23 at 10:29 am to TBoy
quote:
Shopping malls declined, and that's where VS stores were located.
In-person retail has declined.
The quality of retail clothing has declined.
The popularity of lacy undergarments has declined.
Retail fashion trends and preferences have shifted.
VS deliberately nuked their brand for girl power. I watched it in real time.
Posted on 1/13/23 at 10:30 am to TBoy
quote:
Retail fashion trends and preferences have shifted.
No it hasn't. Young, in shape, vibrant, ready to make babies will always be the ideal.
That is the best marketing tool.
Posted on 1/13/23 at 10:30 am to kingbob
quote:
VS’s collapse is macro-economic trends catching up to a poorly led company that made lots of mistakes to tank their brand.
Precisely.
Posted on 1/13/23 at 10:32 am to Lsupimp
quote:
The Federalist are certainly TradCons, but I think they do some pretty great stuff as well.
I'm not opposed to The Federalist, but I am tired of the 80's Conservative Feminist take being presented as the only view. And the specialize in that.
Posted on 1/13/23 at 10:33 am to TbirdSpur2010
quote:
Dude, they've always had more than the floral/lacy stuff
Well, that's what I saw in the window when I walked past in the mall. I never actually went into the store. Zach is a righteous man.
Posted on 1/13/23 at 10:33 am to squid_hunt
quote:
It was a fat chick.
On her period....
Posted on 1/13/23 at 10:34 am to oogabooga68
quote:
On her period....
She's always on her period.
Posted on 1/13/23 at 10:35 am to squid_hunt
quote:
and who only has missionary sex in the dark on Wednesday:
It's Tuesday, not Wednesday.
Posted on 1/13/23 at 10:35 am to i am dan
quote:
I've always been a fan of the button down and panties look.
That's exactly what I prefer.
Posted on 1/13/23 at 10:36 am to TBoy
quote:
Shopping malls declined, and that's where VS stores were located.
In-person retail has declined.
Cop outs. VS/Pink has had an online presence for longer than startup brands that are now more successful.
quote:
The popularity of lacy undergarments has declined.
VS/Pink has long offered much more than lacy shite in their catalog. Quality was their biggest issue, not inventory.
quote:
all we get is "go woke, go broke." That's just lazy and ignorant.
Lazy, yes. Ignorant, no. Like I said earlier, VS *chose* to embrace woke marketing to obfuscate their inability to keep up with the quality of their brand at the price points they maintained. Other companies took full advantage of their blunder.
If VS had focused on effectively evolving their brand with the times by improving their quality instead of charging high dollar for a declining product (rather than going all in with wokeness), they might have avoided hemorrhaging market share the way they have the past decade-plus.
Getting woke hastened their going broke, even though it wasn't the root cause.
Posted on 1/13/23 at 10:37 am to squid_hunt
quote:
the 80's Conservative Feminist
Interesting. I'll pay more attention. I have noticed the incessant inane pop culture references on the podcast by Emily Jashinsky. But then she is the Culture editor so that makes sense.
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