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re: Amazon will now start selling live Christmas trees

Posted on 10/17/18 at 11:34 am to
Posted by RedRifle
Austin/NO
Member since Dec 2013
8334 posts
Posted on 10/17/18 at 11:34 am to
quote:

From a purely PR level alone this is a bad move. The local guy trying to make a few extra bucks around the holidays is now gonna get ruined by that data crunching job killing monopoly. Little upside.


Maybe. But the local guy has been upselling us on trees for centuries.
Posted by Pettifogger
I don't really care, Margaret
Member since Feb 2012
87240 posts
Posted on 10/17/18 at 11:38 am to
I think there is enough charm in your neighborhood tree lot/farm that Amazon won't kill them (I hope).

Hopefully their target is Lowes/Home Depot, which I care less about. There is nothing meaningful about buying from big box stores, so fair play to Amazon in going after those sales, IMO.
Posted by RedRifle
Austin/NO
Member since Dec 2013
8334 posts
Posted on 10/17/18 at 11:44 am to
You're probably right.

quote:

The National Christmas Tree Association (NCTA), an organization whose network includes big and small farms alike, estimates that the holiday hallmark was a $3.9 billion industry in 2016, with over $2 billion coming from real trees. However, the year-to-year growth of artificial trees was more impressive that year; 18.6 million fake trees were sold in 2016 versus 12.5 million in 2015.

quote:

Many small farms also sell their trees on-site, but O’Connor isn’t worried about their business. He speculates that the type of consumer that already chooses this atmosphere to pick out their tree—the merrymakers who enjoy the nippy December weather, the carols sounding over loudspeakers, and the rows of firs hiding their perfect choice—won’t be so easily drawn away by Amazon. “The people go out into the country to a farm probably drive by a half a dozen of [other tree lots],” says O’Connor. “They drove to the farm because they want that experience. It’d surprise me if that same customer stayed home and ordered online.

quote:

some consumers need to see their tree first, and a full 23% of Christmas trees sold nationwide are cut down for a specific buyer.
Posted by greenwave
Member since Oct 2011
3879 posts
Posted on 10/17/18 at 12:21 pm to
quote:

From a purely PR level alone this is a bad move. The local guy trying to make a few extra bucks around the holidays is now gonna get ruined by that data crunching job killing monopoly. Little upside


Na. The article I read says 7ft trees will be $115 delivered... that's a lot.
Posted by AA77
Member since Jan 2016
3851 posts
Posted on 10/17/18 at 12:23 pm to
Posted by BurningHeart
Member since Jan 2017
10061 posts
Posted on 10/17/18 at 12:25 pm to
quote:

Part of the allure of having a Christmas tree is going get the Christmas tree with your family.



Well that won't change... it'll just be a shorter trip to the front door vs a farm
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