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Started By
Message
re: Broken Egg's New Hours: WTF ??
Posted on 1/24/08 at 10:51 pm to Broken Egg
Posted on 1/24/08 at 10:51 pm to Broken Egg
quote:
When we first opened, we were on JBO and River every weekday morning,
radio advertising is a waste of money ..
quote:
I bought the building on Old Hammond for 1.2mm
i understand why you are cutting back on george o'neal now .. holy shite !
quote:
so it's not a case of being undercap'd
more like a bad business decision on old hammond ..
quote:
We just need to cut back for now and weather the storm
and when the recession ends and all of your business has gone elsewhere, what next ??
Posted on 1/25/08 at 7:35 am to TigahRag
dude .. i'm not trying to bust your balls .. it's just that i have been a loyal customer of yours from day one and have spent a lot of money in your place and have been EXTREMELY satisfied each time ... as loyal customers, some of us feel like mini-stock holders in a way ... i just think you're tossing the towel in on george o'neal and a number of your other regular customers feel the same way ... i guess i can't really understand the massive purchase on old hammond highway .. you have to crack an inordinate number of eggs to crack that nut each month ... unfortunately, george o'neal is paying the price ... no pun intended, but it looks like you will eventually have all your eggs in one basket ... don't get upset with the customers that complain to you, be concerned about the ones that are dissatisfied and just don't return to your restaurant ... those of us that offer constructive criticism care about you and your business ... and i don't care how many years one has on their resume' in any field, they are never too smart to listen to their customers ... best of luck .. 
Posted on 1/25/08 at 7:39 am to TigahRag
quote:
dude .. i'm not trying to bust your balls .. it's just that i have been a loyal customer of yours from day one and have spent a lot of money in your place and have been EXTREMELY satisfied each time ... as loyal customers, some of us feel like mini-stock holders in a way ... i just think you're tossing the towel in on george o'neal and a number of your other regular customers feel the same way ... i guess i can't really understand the massive purchase on old hammond highway .. you have to crack an inordinate number of eggs to crack that nut each month ... unfortunately, george o'neal is paying the price ... no pun intended, but it looks like you will eventually have all your eggs in one basket ... don't get upset with the customers that complain to you, be concerned about the ones that are dissatisfied and just don't return to your restaurant ... those of us that offer constructive criticism care about you and your business ... and i don't care how many years one has on their resume' in any field, they are never too smart to listen to their customers ... best of luck ..
well said, and i agree.
he certainly will have a lot of eggs to crack to pay for the old hammond location, but me and my wife can't seem to get out of that place for less than 50 bucks a pop and we're only two people.
Posted on 1/25/08 at 7:51 am to Will Cover
quote:
he certainly will have a lot of eggs to crack to pay for the old hammond location, but me and my wife can't seem to get out of that place for less than 50 bucks a pop and we're only two people.
it is on the high end for breakfast .. the food's good and you get a lot of it .. but i'll spend close to $25 each time with tip on just myself for a basic breakfast ... the old hammond store has the upper crust neighborhoods on that end of the street and bocage to depend on over there .. i just hope for his sake that all the stay-at-home, tennis bracelet wearing trophy wives keep craving eggs and bacon because that is what he's pinning his hopes on ...
this side of town has more of an upper-middle working class group of people that are more loyal to the businesses around here than he thinks ..
Posted on 1/25/08 at 9:31 am to TigahRag
Well the Old Hammond store has more than the local neighborhoods, they have 3 to 4 hotels less than 2 miles from them, they have all of Towne Center, State Farm, all the crap that’s at the college end of Corporate BLVD. My wife use to work at Homewood suites on corporate an restaurants use to come in all the time give her free voucher to try their restaurants and refer people to their restaurant. I think the George O’neal store is harder to find customers for during the week day. That’s were local church groups, small women’s/men’s groups, don’t know if you do breakfast catering, book clubs, hit up the lines of moms dropping their kids off at Saint Jean and Saint Michael , maybe small real estate offices that have weekly sales meetings, or paramedical reps pitching crap at Doctors, I am just rambling now so I don’t have to do the work on top of my desk.
Any way I enjoy the food at your restaurants and will continue to frequent them,,,
TigahRag,,, where do you suggest they place ad's or Market ?
Any way I enjoy the food at your restaurants and will continue to frequent them,,,
TigahRag,,, where do you suggest they place ad's or Market ?
Posted on 1/25/08 at 10:16 am to DieSmilen
When it all boils down, it's a place that serves fancy breakfast food. Breakfast food, on the whole, is very cheaply produced (think eggs, bread, bacon, sausage, etc). There are high profit margins available, but the # of people that are willing to pay $50 for breakfast REGULARLY has to be pretty small in general. So you have to reach a really large # of people to come in every month or two. I just don't understand the business model. I understand it in a resort-type environment where people are more inclined to eat out for every meal and they don't cook for themselves. I just don't see a breakfast joint opening at 8am working in a city where everyone is at work by then.
Posted on 1/25/08 at 8:27 pm to TigahRag
quote:I don't care how rich you are. Paying $25 for a basic breakfast is foolish in my opinion. Why would any one do this? Is it because you can tell people that I eat expensive eggs. Eggs is eggs!!! I have eaten at the one in Mandeville and frankly you can get the same quality breakfast served at IHOP or Waffle House. Hey if he can get people to pay his prices than more power too him, but I'll never eat at his place again.
but i'll spend close to $25 each time with tip on just myself for a basic breakfast ...
Posted on 1/25/08 at 8:44 pm to La Place Mike
quote:
I have eaten at the one in Mandeville and frankly you can get the same quality breakfast served at IHOP or Waffle House.
Is this some excuse for a joke that I am not getting? Waffle house!!??
Go into waffle house and ask for a english muffin topped with eggs bennedict and a tasso sauce, or a muffin with a light sauce with crab, etc. I am sure I have the combinations off, but you really can't get stuff like that at Waffle House or IHOP. You can't get the freshness, the good coffe, or the service, or the little cottage feel either.
There is nothing I love more than heading to Mandeville on a nice spring or fall morning and riding my bick for 20 miles then going to eat at the Broken Egg.
It is first, right ahead of doing the same ride a few hours later and eating at the Abita Brew Pub.
Support your local places and piss on places like Waffle House.
This post was edited on 1/25/08 at 8:45 pm
Posted on 1/25/08 at 8:59 pm to footballislife
quote:I didn't say they have the same menu. I said the same quality. If you want me to calrify than I will say the same quality of ingredients.
Go into waffle house and ask for a english muffin topped with eggs bennedict and a tasso sauce, or a muffin with a light sauce with crab, etc.
quote:You can get the same freshness. I'm willing to bet that places like Waffle House and IHOP go through their inventory quicker that the Broken Egg, but if you like over paying for your breakfast because of it's location than the more power to you. It's your money.
You can't get the freshness, the good coffe, or the service, or the little cottage feel either.
quote:I have no problem supporting local places and I like the Brew Pub. I just can't see paying that much for Breakfast. I beleive that some people like to say they eat at certain places because it's the in thing to do. There seems to be an abundance of people like that here on the North Shore.
It is first, right ahead of doing the same ride a few hours later and eating at the Abita Brew Pub.
Support your local places and piss on places like Waffle House.
Posted on 1/25/08 at 9:43 pm to La Place Mike
Mike,
If my memory is working right, I can order an Omelette dish that comes with a bread and maybe fruit cup at Broken Egg that cost $2 to $3 more than the same dish at Waffle House or IHOP.
That is more than worth if for me to not have to watch some cook who looks like he just moved up from the burger king grill line or be served by a woman who was just left at the truck stop down the street a few weeks ago. I appoligize for the generalizations here, but you get the point.
To some of us, a meal is not just about the plate of food put in front of us and its pure cost. If I wanted to go that route I would stay home and cook eggs and toast at a cost of about $1.
I can promise you, there are far better places to visit if one wants to lay down money smack about how much one spends on breakfast. In N.O, the Brennans breakfast experience will cost you $35 or so for some of the egg dishes with sides. Many of the brunches are well over $40.
If my memory is working right, I can order an Omelette dish that comes with a bread and maybe fruit cup at Broken Egg that cost $2 to $3 more than the same dish at Waffle House or IHOP.
That is more than worth if for me to not have to watch some cook who looks like he just moved up from the burger king grill line or be served by a woman who was just left at the truck stop down the street a few weeks ago. I appoligize for the generalizations here, but you get the point.
To some of us, a meal is not just about the plate of food put in front of us and its pure cost. If I wanted to go that route I would stay home and cook eggs and toast at a cost of about $1.
I can promise you, there are far better places to visit if one wants to lay down money smack about how much one spends on breakfast. In N.O, the Brennans breakfast experience will cost you $35 or so for some of the egg dishes with sides. Many of the brunches are well over $40.
Posted on 1/25/08 at 10:07 pm to footballislife
quote:Ok. So you like to over pay. Like I said it's your money.
If my memory is working right, I can order an Omelette dish that comes with a bread and maybe fruit cup at Broken Egg that cost $2 to $3 more than the same dish at Waffle House or IHOP.
quote:Ok. So you're an Elitist. Are you afraid that you might catch a case of poverty if you are served food by the lower classes?
That is more than worth if for me to not have to watch some cook who looks like he just moved up from the burger king grill line or be served by a woman who was just left at the truck stop down the street a few weeks ago. I appoligize for the generalizations here, but you get the point.
quote:Ok. Ok. I get it! You like to over pay because you can eat in a "cottage like atmoshrere.
To some of us, a meal is not just about the plate of food put in front of us and its pure cost. If I wanted to go that route I would stay home and cook eggs and toast at a cost of about $1.
quote:"I belive that Brennan's is over priced for breakfast as well.
I can promise you, there are far better places to visit if one wants to lay down money smack about how much one spends on breakfast. In N.O, the Brennans breakfast experience will cost you $35 or so for some of the egg dishes with sides. Many of the brunches are well over $40.
I have no problem if you like to eat there It's your money. In my opinion it's over priced and foolish to pay that much for Breakfast, but If I were you I wouldn't be too overly concerned about what i think. It's just my opinion.
This post was edited on 1/25/08 at 10:16 pm
Posted on 1/25/08 at 10:38 pm to La Place Mike
Peace to you man.
I am as far from an elitist as one can get. I will grub down in a bar on burgers and chili cheese fries and grab a taco bell meal in a new york second.
I just think you are a little off with calling a place like Broken Egg overpriced and mentioning them in the same discussion as Waffle House.
Whatever floats your boat though.
I am as far from an elitist as one can get. I will grub down in a bar on burgers and chili cheese fries and grab a taco bell meal in a new york second.
I just think you are a little off with calling a place like Broken Egg overpriced and mentioning them in the same discussion as Waffle House.
Whatever floats your boat though.
Posted on 1/26/08 at 7:27 am to footballislife
I don't question anyone who spends that much on breakfast. I love breakfast as much as the next guy. I question a business model based on people spending an assload of money for eggs. Obviously there is somewhat of a loyal follwing.
I agree with Mike, though -- you are paying quite a premium for the experience and the environment. And I guarantee you the line cooks in the back of Broken Egg look the same as the line cooks in the Waffle House.
I agree with Mike, though -- you are paying quite a premium for the experience and the environment. And I guarantee you the line cooks in the back of Broken Egg look the same as the line cooks in the Waffle House.
Posted on 1/26/08 at 8:20 am to DrEdgeLSU
This argument has some to an end with me as we obviously have differing views of what we like.
I don't eat out often, but when I go I want to enjoy myself. You want to eat at a place that has 4,000 locations that all look the same and server the same food all of the country, that is your choice.
For a few dollars more(maybe $3 or $4), I like going to a local place that has a little bit of an environment. A meal is not about how cheap of a platter of food that can be put in front of me. That is why I don't eat at Red Lobster, Bennigans, etc.
This was not what this thread was about, so sorry to hijack it.
I don't eat out often, but when I go I want to enjoy myself. You want to eat at a place that has 4,000 locations that all look the same and server the same food all of the country, that is your choice.
For a few dollars more(maybe $3 or $4), I like going to a local place that has a little bit of an environment. A meal is not about how cheap of a platter of food that can be put in front of me. That is why I don't eat at Red Lobster, Bennigans, etc.
This was not what this thread was about, so sorry to hijack it.
Posted on 1/26/08 at 8:27 am to TigahRag
Not real sure they will make in the long run in BR, the food is just not that good, the breakfast potatoes are terrible, yeah they have some "seafood" breakfast items, but they are not really good, they just have more of them than anywhere lese... I have eaten there about 6-7 times because I live a 1/2 mile from the one on Old Hammond and I have some of the 1/2 certificates from the radio stations... I think they should not worry about the hours so much and take some things off of the menu and focus on making the other stuff better... for every day I think Frank's and even Cracker Barrel is much better... for Sunday Brunch it is hard to beat CHimes or Parrains.... just my opinion.
Posted on 1/26/08 at 9:40 am to yaherrdme
quote:
Not real sure they will make in the long run in BR, the food is just not that good, the breakfast potatoes are terrible, yeah they have some "seafood" breakfast items, but they are not really good,
I concur somewhat..I eat at the one on G. O'Neal, about once a week. And what you say about the potatos & seafood breakfast items are very true IMO. But I do think a lot of the other items on their menu are very good.
I'd like to see the O'Neal location stay. But with the new hours & closings, it seems obvious that ownership has given up on that location.
Posted on 1/26/08 at 3:17 pm to footballislife
quote:
For a few dollars more(maybe $3 or $4), I like going to a local place that has a little bit of an environment. A meal is not about how cheap of a platter of food that can be put in front of me. That is why I don't eat at Red Lobster, Bennigans, etc.
You are lying if you think that eating at Broken Egg only costs you $3-4 more than Waffle House or IHOP. Absolute bull.
I don't go to Waffle House either, and I don't think they are comparable. You are right -- a meal is not about how cheap a platter of food that can be put in front of you. However, I do like to feel like I am not getting ripped off. An omelette costs what, a dollar to produce? Putting some special seasoning on it and putting it on a fancy plate and selling it to me for $10.99 is ripping me off.
Posted on 1/26/08 at 4:32 pm to DrEdgeLSU
I think you need to adjust your grillades and grits sauce. Too much tomato. That said I like pretty much everything else and we hit the Old Hammond location about three times a month. I live in the area as does most of my family and we all enjoy the place.
I don't own a restaurant nor do I want to but I understand what it takes to shove out the door to cover expenses and I know what negative cash flow is. I hope you can work them out because I hate to see any business shutter.
I don't own a restaurant nor do I want to but I understand what it takes to shove out the door to cover expenses and I know what negative cash flow is. I hope you can work them out because I hate to see any business shutter.
Posted on 1/27/08 at 10:37 am to Martini
Just FYI in response to a few of the post:
Our average customer pays less than $12.00 per person to eat. For one person to spend $25, they would have to eat 2 meals. That number is found by dividing our net sales by our customer count. It is also the average for the entire concept (all 11 units from Florida, Alabama, and Louisiana).
The cost of getting into the Old Hammond location was very competitive for the entire BR market. At Oneal Ln., if you take our lease expense (which is average for the Oneal ln area at $17 per square foot) and amortorize it out over the life of the lease, and add preopen expenses; then, the cost involved with opening that Oneal Lane restaurant is very close with the cost of opening Old Hammond. So it was not any more expensive to open Old Hammond, than it was to open Oneal.
I am amazed by the amount of misinformation found on this board. Thanks for talking about me...that has got to be good for some marketing.
Our average customer pays less than $12.00 per person to eat. For one person to spend $25, they would have to eat 2 meals. That number is found by dividing our net sales by our customer count. It is also the average for the entire concept (all 11 units from Florida, Alabama, and Louisiana).
The cost of getting into the Old Hammond location was very competitive for the entire BR market. At Oneal Ln., if you take our lease expense (which is average for the Oneal ln area at $17 per square foot) and amortorize it out over the life of the lease, and add preopen expenses; then, the cost involved with opening that Oneal Lane restaurant is very close with the cost of opening Old Hammond. So it was not any more expensive to open Old Hammond, than it was to open Oneal.
I am amazed by the amount of misinformation found on this board. Thanks for talking about me...that has got to be good for some marketing.
Posted on 1/27/08 at 10:40 am to Martini
Also, this month, I had to move funds into the Oneal lane unit from the Old Hammond unit in order to pay some of the bills. So, I don't think the Old Hammond unit was a "bad business decision".
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