re: Just opened my first Roth IRA, now what?

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Diversify your products so your retirement earnings aren’t 100% reliant on the stock market. I just diversified from stocks, IRA, and Roth (all market based) to selling some of my stocks and buying shares in REITs, transferring a rollover IRA to an annuity, and purchasing a $100k Universal Life policy (which I will contribute at the max to give me an additional $130k to pull income from at retirement).

I learned all of this through a buddy of mine who owns his own investment business. I suggest you find a broker you can trust and build a relationship with who can educate you similarly on all the different products out there that can help you diversify your investments.

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I have no idea how old you are or when your planned retirement date is, but most advisors I've dealt with suggest rebalancing from being heavy in equity products at a younger age to a more balanced stock/bond mix as one ages. As for using insurance products as investment vehicles, I'm aware that there are higher net worth individuals who can effectively use them for tax purposes and estate planning, etc. But for the average person, once you realize the fees (including higher premiums for the life insurance portion of the policy) vs. performance long term, *most* people are much better off buying term life for estate planning (if needed) and choosing equity/bond products and/or real property for their investments. You'll pay less for the insurance and the long term performance of even an index fund will beat the universal life policy. Once income becomes a concern, you'd simply allocate more of your portfolio to appropriate income producing products.

Not trying to shoot down your plan, but here's an article on why I feel the way that I do:

Why Universal Life Insurance is a Bad Investment

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I learned all of this through a buddy of mine who owns his own investment business.

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you call that a "buddy"?