Channel 4 releases their second installment on CA getting Trump elected

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In secretly recorded conversations, Cambridge Analytica’s CEO, Alexander Nix, claimed he had met Trump “many times”, while another senior member of staff said the firm was behind the “defeat crooked Hillary” advertising campaign.

In Tuesday’s second instalment of an undercover investigation by Channel 4 News in association with the Observer, Nix said he had a close working relationship with Trump and claimed Cambridge Analytica was pivotal to his successful campaign.

“We did all the research, all the data, all the analytics, all the targeting. We ran all the digital campaign, the digital campaign, the television campaign and our data informed all the strategy,” he told reporters who were posing as potential clients from Sri Lanka.

Another executive, Mark Turnbull, managing director of Cambridge Analytica’s political division, was recorded saying: “He won by 40,000 votes in three states. The margins were tiny.”

Turnbull said the company sometimes used “proxy organisations”, including charities and activist groups, to help disseminate the messages – and keep the company’s involvement in the background.

When the undercover reporter expressed worries that American authorities might seize on details of a dirty campaign, Nix said the US had no jurisdiction over Cambridge Analytica, even though the company is American and is registered in Delaware.

“I’m absolutely convinced that they have no jurisdiction,” he told the purported client. “So if US authorities came asking for information, they would simply refuse to collaborate. “We’ll say: none of your business.”

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