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re: Univ of Texas going after HS for use of logo

Posted on 7/25/16 at 9:51 pm to
Posted by peaster68
Mississippi
Member since Dec 2011
6134 posts
Posted on 7/25/16 at 9:51 pm to
quote:

Shouldn't they be able to protect their trademark?


I agree completely, but if they are doing this to this school then they need to go after every single high school that uses that logo.
Posted by Weagle25
THE Football State.
Member since Oct 2011
46274 posts
Posted on 7/25/16 at 9:53 pm to
quote:

doing this to this school then they need to go after every single high school that uses that logo.

They can protect their trademark however they please. They can choose to shut down one school while not going after another if they want
Posted by barry
Location, Location, Location
Member since Aug 2006
50382 posts
Posted on 7/25/16 at 10:14 pm to
quote:

I agree completely, but if they are doing this to this school then they need to go after every single high school that uses that logo.


They probably do. People have to understand, if you have something trademarked but don't actively defend that trademark it could be an avenue for someone to illegally use it based on the grounds that you didn't try to protect it in the past.

Like a poster said, sometimes they let them use it, especially when it follows a similar color scheme because it's not diminishing the brand.
This post was edited on 7/25/16 at 10:15 pm
Posted by texashorn
Member since May 2008
13122 posts
Posted on 7/25/16 at 10:19 pm to
Texas went after a San Diego high school a few years ago.

The story about it sheds some light on the reasoning.

quote:

New Jersey sports and entertainment trademark attorney Anthony Caruso said universities do not have to pursue every infringement, but they also cannot appear to be selectively enforcing their claim.

quote:

Westemeier said the University of Texas has discussed licensing, but hasn’t pursued it because of potential issues with the National Collegiate Athletic Association, which could see a conflict in financial agreements between high schools and colleges may recruit players from the schools.

LINK

You happy now, Husker? That 1-9 record for your beloved Mothershuckers against Texas in the Big 12 really chapped your arse, didn't it?
Posted by Tigers_Saints
Member since Jun 2016
949 posts
Posted on 7/26/16 at 8:17 am to
quote:

I agree completely, but if they are doing this to this school then they need to go after every single high school that uses that logo.



Nope

They need to protect their logo as they fit, and seem like they are willing to give them a reasonable timeline to phase it out.
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