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Texas Signs 5-Year Deal Corona, Already Gets Cheesy Slogan
Brett Davis-USA TODAY Sports
The University of Texas has signed a five-year deal with Corona to be their “official import beer”. They already have their cheesy slogan ready...
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Per Sports Business Daily...
quote:

Corona today will announce a five-year deal as the official import beer of Univ. of Texas athletics, as the beer brand continues to expand its sports footprint beyond long-standing plays in boxing and soccer activations. Building around the tag line “Horns Up, Limes In,” Corona will activate with a responsible drinking message across all UT sponsor touch points, as is typical at schools that have waded into the beer category.
(CollegeSpun)
Filed Under: NCAA Football

Comments

7 Comments
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knuckleballer80 months
Horrible
user avatar
WhoDatNC80 months
They will need tequila by the time Herman is done with them.
user avatar
texag780 months
Gay!
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Drizzt79 months
That was funny
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TigerStick80 months
When does LSU get one? #Coreauxna
user avatar
Solo Cam80 months
Hopefully never since a shite beer. If LSU gets a beer sponser I hope they go with Abita.
user avatar
Notro80 months
“Horns Up, Limes In”:casty:
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