re: Watched Food Inc. for the first time last night

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Also, whenever you are at the grocery store, basically everything on the shelves are the exact same thing just branded and marketed different. It’s all a scam.

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Private Brands are SUPPOSED to be as close to national brand as possible, it’s not a scam it’s the goal. These are almost always made by different companies. Some years ago it was relatively common for branded manufacturers to also make PL, but many of those spun off those units. Look up Treehouse Foods as an example - a major PL manufacturer. Most major PL companies are names you’ve just never heard of.

Again, not a scam but a gift of capitalism. PL sells for less since they don’t do marketing, have less R&D, and generally accept a lower margin.

When you DO see a difference vs a brand, packaging and patents are where it matters. Ever buy PL mustard and have a ton of water come out? That’s packaging. Ever buy a package that doesn’t reseal, but the brand does? That’s a packaging patent.