re: How much does Gatorade pay to run that advertisement

I saw that and switched to soda!

A lot.

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TD blasts obesity and obese people but also has a problem with a fat woman making an effort to lose weight.

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Yoga will not help that cow lose ANY weight. She needs to get on that peloton or go for that jog with the actual fit woman in that commercial

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Gatorade was too tone-deaf to realize their Ad was advertising what their product actually does.

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I disagree. I think it's you who are tone deaf.

Gatorade is not making a statement regarding health. They're just trying to sell their sugar water. It just so happens approximately 70% of their market is overweight or obese, many of whom affiliate Gatorade with exercise and physical activity, despite the fact the overwhelming majority of them don't use it for that. Gatorade knows exactly what they are doing.

It's the same thing with Victoria's Secret using fat chicks as their models. Guess what? Most American women are fat, and it pays if Victoria's Secret can convince fat women to feel "sexy" and buy their lingerie.

The cover says "this is healthy," but do you know what Cosmo's real intentions are? To sell their shitty magazine. It just turns out they have to convince their readers, more than 2/3rds of whom are overweight or obese, that it's okay to be fat.


Now, just for the record, I completely disagree being a landwhale is healthy. But Gatorade, Victoria's Secret, and Cosmo aren't in the business of defining health. They're in the business of selling products.