re: Jacoby Matthews has decommitted.

This is why after about 15 years of heavily following recruiting and getting excited about commitments I no longer care when a kid commits at all lol. I’ll care on signing day before then it means nothing. Stopped caring and viewing a commitment as a commitment and now if there a decommit I don’t blink lol. Hopefully he signs with the good guys. If not good riddance.

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Should we start naming publicly traded companies that use entertainers and athletes to promote their brand? Or company's like Ochsner, Mockler, CocaCola Bottling of BR, The Advocate, etc that pay to advertise at LSU and would gladly pay Kayshon Boutte to be on their billboard or their commercial. The fact that you're acting like it's nefarious for companies public and private to have a marketing budget is laughable and dimwitted. A&M, Texas, Bama, UGA, Florida all have connections to more of these alums/businesses with deeper pockets than LSU does.

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You dug yourself in a hole and your trying to dig yourself out. I did not say nefarious, markets that are not liquid are part of business. In fact, among publicly traded companies, they have assets that trade in different levels of markets. Banks for example, have numerous assets that trade in non-liquid markets, which makes those markets generally less efficient than ones where assets trade in liquid markets.

Go look at a Bank Financial statement which has fair market assets, they have them in liquid to non liquid markets.

As I said, signing contracts that lay out what is required by the athlete and what the payments are is perfectly legal. I agree, those Publicly traded companies have contracts signed off by proper authorities, vetted by their Legal, and approved by the Board of Directors.

Legal contract.

And again, if Texas A&M is doing it legal then that is the way it is. In fact, I stressed they were likely doing it legal as there are no incentives to not do so.

Your the one who went back to the dark ages with Albert Means, not me.

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No I am not slow. I have already said that is already happening. In fact, I suspect some teams in the SEC already have commitments that have signed contracts that kick in once they sign and show up on campus mid-term. Those contracts are also likely null and void if they don't sign. My theory is that some of these 5 stars at other schools have already inked signed contract deals that will start to pay them $$$ once they sign and show up on campus. So lets assume a 5 star recruit who plans to enroll midterm at hypothetically, Alabama or Ohio State, or Clemson, they sign and are enrolled and then before Spring ball, all those teams allow the player to where the Uniform and they go do a ad for the local car dealer, or they help them monetize their social media, etc.

Matthews probably has heard what some 5-stars have already done, hence what we see here. It is perfectly predictable.

In fact, I went back and looked at all the Federal NIL bills that were proposed back in February, which I did not look at as SCOTUS had not yet ruled 9-0 against the NCAA and for NIL.

So I said I think the Federal Government would get into it sooner, heck, they already are.

LINK

The only thing not addressed is recruiting but this has all the makings of professional football.

So as of now, the Universities are not paying but if they get considered employees, then the Universities become subject to all types of Federal laws related to taxes, Medicare, Medicaid, etc, etc.

So the FEDS already see what this is in terms of $$$$$$. So again, if you can legally within all the parameters of the laws that are already going through Congress, why even attempt to do what you are suggesting?

Look at all the potential Federal laws you run into, Senator Rubio's version allows compensation to 3rd parties and must report it to Institution (good thing).

So if the Institution does not properly account for the compensation the student athlete got, they are in deep sh.....


So I for one am glad the Feds are getting into this already given NIL SCOTUS 9-0 ruling means no turning back.

However, I do admit if the late Keith Jackson were calling a game in 5 years, the proper introduction would be we have a dandy tonight for our SEC Semi-Professional game of the week. Both LSU hand Florida have 2 players on strike do to collective bargaining disputes but other than that, both teams have everyone else ready to go.

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You dug yourself in a hole and your trying to dig yourself out. I did not say nefarious, markets that are not liquid are part of business. In fact, among publicly traded companies, they have assets that trade in different levels of markets. Banks for example, have numerous assets that trade in non-liquid markets, which makes those markets generally less efficient than ones where assets trade in liquid markets.

Go look at a Bank Financial statement which has fair market assets, they have them in liquid to non liquid markets.

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More irrelevant gibbersih that has nothing to with the NIL or the ability of companies to use marketing funds to pay collegiate athletes the same manner in which they would pay a professional athlete or entertainer.

Through all of your mental gymanstics, you have not provided any evidence to suport your original assertion that it would be illegal for a private business to sign Matthews to a $500k endorsment contract. You've even made the erroneous claims that maketing expenses are not tax decutable, which is retarded. You're just filling up TDs servers with wasted words.

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I used it as an example because you acted like it would be unheard of to pay a kid $500k to come to your school.

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No, I said it would be totally stupid for a school to have a Business person (booster) to pay someone under the table given you can use NIL legally to get $$$ to players.

The kind of people who do what Logan Young did with Albert Means are the kinds of people that end up in Jail.

Your Texas A&M, Texas, UGA, LSU or anyone else, you can say ok, what businesses do we have in LA that support LSU or advertise at LSU, etc, etc. Ok, players, we are going to let you use LSU trademarks and Brands (which they did) and you go out find out what companies are willing to pay.

Are some going to overpay, yes, but we will learn that later.

What if Bryce Young turns out to be a bust?, I assume he signed a 1 year deal with options to renew. But if he throws 10 picks and lets say Bama goes 10-2 and misses the playoffs, his deal might not be that next year.

NIL is taking effect. This is just the beginning. Top players will now go to highest bidder. Who didn’t see this coming? College football as we have always known it is now a thing of the past. It’s all about the $$$$$$$$$.

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Ok, take a look at the Federal bills and you tell me how this will shake out.

I never said it would be illegal, I said it would be irrational for a business to do so. I said based on the Federal legislation their better be documentation and I said with that type of Money the IRS will look into these NIL deals.

Again, you dug yourself in a hole with our Means and Newton. Now the problem with the laws that are being proposed are that none deal with recruits. But the legislation does require documentation. IRS already has an entire body of laws and regulations on endorsement income.

So we can agree that Forbes is a legitimate business journal. They have an interview with Tax Notes, a major Tax company that publishes IRS updates for Tax Practitioners. You are correct, the marketing expenses are tax deductible, correct, which is why I said it would be legal and specify what it being paid. If you pay someone to hang poster (is that marketing), is that marketing?

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I never said signing a legitimate business deal that documents terms and payments is problematic, it is not. I rejected the term "boosters" paying players using the Means example.

Marketing expenses are tax deductible, yes, as long as they are directly related to your business activities.

Raising Canes paying and endorsement deal for Derek Stingley for appearing on a Lamar AD promoting their Chicken. Totally legit. A car dealership signing him to promote that his family drives this type of car and so does he, totally legit.

But a business (booster) just paying money that has no ties to his business could be problematic which was what started all this in the first place.

But the IRS does limit some marketing expenses, you entertain a potential customer or client or give gifts to clients or prospects, you may not be able to deduct those. Same thing with purchasing the cost of a luxury sports box, the cost of the purchase yes, the entertainment of clients or potential clients, no.

So again, given all the potential IRS issues, and there are plenty, Schools are going to be very clear about who they deal with. Think about it, if NIL is legal, I am gong to make sure my athletes get compensated and my alums (business owners) get a return on their marketing investment and part of that is doing it where they can legally deduct the expense on the tax return.

If not, not good for the the player, the Business and by extension the University.

You guys are being way too dramatic. You realize this has been going on for awhile now already? It's just legal and out in the open now.

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These kinds of things are why football recruiting is no longer fun to follow.

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I agree. Money is killing college football. It used to be a passion for the players and now its about who will pay me the most. Sad times

In other news. Shazz is going to Bama this weekend and Wiggins is in Austin apparently.