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re: Michigan report...Just got back from Michigan vacation...

Posted on 8/2/20 at 7:05 am to
Posted by NC_Tigah
Carolinas
Member since Sep 2003
124174 posts
Posted on 8/2/20 at 7:05 am to
quote:

Well if you read the report you'd know McClatchy gets first hand look at actual spend in advertising.
Again, that "first hand look" occurred in a vacuum with McClatchy assuming the pulls were both peculiar to Michigan and were done out of capitulation.

The observation was okay. Its interpretations were 180° off base.
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