re: MLB lacks recognizable superstars

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We begin with a fact from the same polling data: Nearly one in four people who consider themselves "avid" NBA fans (23 percent) say LeBron James is their favorite player. That is how you define the face of your sport. Now contrast that with baseball -- in which no one even remotely approaches the star power of a LeBron. There isn't a single player in the sport who ranks as the favorite of even 3 percent of all "avid" baseball fans. At the top of that list is the Cubs' Kris Bryant at 2.9 percent. For comparison, in the NFL, Brady checks in at 9.3 percent.

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It is pretty easy to see that playing on big stages matter the most to casual sports fans. If the Cubs become a dynasty people will get tired of seeing Bryant and Rizzo.