re: Was Antman a failure?

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It's not a failure but it'll definitely start making Marvel second guess about investing 100+ million dollars into some of these lesser known properties.

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Meh.... I doubt it. It's going to be successful, and it's going to add another layer. This was cheap and effective compared to the tent pole films.

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If Doctor Strange also doesn't do well, Marvel will have to seriously start rethinking their plans for Captain Marvel, Black Panther, and Inhumans.

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I would agree with this however. Dr. Strange is going to be a tough sell. Although I think it can be super unique.

With Captain Marvel hitting before Wonder Woman, I could see the hype getting big over a female superhero movie. I don't know, I think Captain Marvel is a wild card and has GotG-like potential with the right play.


Also, the marketing for Ant-Man wasn't as clever. They need to let whoever marketed GotG have the freedom to do similar things for all movies. Ant-Man's stuff was far too standard.

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If Doctor Strange also doesn't do well, Marvel will have to seriously start rethinking their plans for Captain Marvel, Black Panther, and Inhumans.

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I don't think Doctor Strange and Black Panther will be a problem at all. Black Panther has a significant fan base and he will especially be ok since he will be in Civil War beforehand. As for Strange, I don't know why people wouldn't eat it up, especially with Cumberbatch. I think both will do better than Ant-Man, but won't be on the level of Iron Man, Winter solider etc.




I do worry about Captain Marvel though and the Inhumans. They already have a misfit group in Guardians of the Galaxy, so I could see Inhumans failing badly. And I like Captain Marvel a lot, but I see that being a tougher sell than BP or Dr. Strange

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It's not a failure but it'll definitely start making Marvel second guess about investing 100+ million dollars into some of these lesser known properties.

If Doctor Strange also doesn't do well, Marvel will have to seriously start rethinking their plans for Captain Marvel, Black Panther, and Inhumans

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Of those Black Panther is the only one I can almost guarantee will be a hit-- and could have been a mega-hit with the right casting of the BP (say another Heimdal and make the Panther Elba and we're talking bigger than Thor numbers easily).