re: OFFICIAL: Sales Professionals Strategy and Discussion Thread

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Does anyone use 'social media' like Facebook or something else to promote their products/services?

If so, how have you gone about doing it?


TIA

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I hired an inside sales guy and he uses Linkedin heavily. It works better for him than any other method. He searches the businesses we are targeting and finds the decision makers in the departments we sell into by title or credentials. He sends a basic introduction and has a solid response rate ~5X higher than email.