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re: Theo Von and Dana White destroy Peloton and their CEO

Posted on 11/16/23 at 6:52 am to
Posted by redstick13
Lower Saxony
Member since Feb 2007
38640 posts
Posted on 11/16/23 at 6:52 am to
quote:

Actually the Bud Light thing was people trying to cancel them for who they had on their can. Those people have a lot in common with the Peloton CEO "You should only have guests that represent my side"


That’s a good way to put it. Dana said that the people at Bud Light align well with UFC and aren’t trying to influence his product. It’s a very clear business relationship and nothing more.
The one marketing mistake amounted to something like 1 billionth of all the good things the BL brand has done for the US and people want to gloss over all those.

The way he explained it painted the boycotters as sort of hypocrites. He makes a good point.
This post was edited on 11/16/23 at 7:11 am
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