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Stephen Lew-USA TODAY Sports
LSU's Derrius Guice will become the first athlete to sign with entertainment agency Top Dawg Entertainment (TDE), which represents the likes of Kendrick Lamar, SZA, ScHoolboy Q and Jay Roc. Per ESPN:
quote:

"They were the first guys who came to me, just like LSU was the first school to offer me a scholarship," Guice said. "I didn't forget that."

Guice, who said he is a big fan of Kendrick Lamar, also said that he liked the idea of being the firm's first and only client.

"The focus is on me and my game plan, not on a ton of other guys," Guice said.

TDE, which was founded by Anthony "Top Dawg" Tiffith in 2004, currently represents eight artists and recently partnered with Disney and Marvel on "Black Panther," which hits theaters next month.

The sports division will be run out of TDE's Los Angeles headquarters and will be led by veteran agent Fadde Mikhail, who joined the company.
Filed Under: LSU Football

Comments

15 Comments
user avatar
Lamar is okay I guess. Although, the McNeese Cowboys did beat the Lamar Cardinals 13-3 in football. Huh, what? Kendrick Lamar? Nevermind. Go Guice!
Reply68 months
user avatar
So everyones gonna have negative thoughts on his agency just its tied to a rapper? Kendrick Lamar is one of music’s biggest stars, I doubt that he has some bum arse agents working for him. Plus, his actual agent is a seasoned vet who’s represented Reggie Bush, Darren Sproles, C.J. Spiller, Antonio Cromartie and a number of other NFL players. Let that man live!
Reply68 months
user avatar
So everyones gonna have negative thoughts on his agency just its tied to a rapper? Kendrick Lamar is one of music’s biggest stars, I doubt that he has some bum arse agents working for him. Plus, his actual agent is a seasoned vet who’s represented Reggie Bush, Darren Sproles, C.J. Spiller, Antonio Cromartie and a number of other NFL players. Let that man live!
Reply68 months
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Kinda reminds me of when Ricky Williams signed with Master P's No-Limit Entertainment's athletic representation division.......he was the one athlete. They had no experience in negotiating these types of contracts and Ricky got saddled with a very unrealistic, heavy performance based contract
Reply68 months
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Jerry meguire? Do not spin on your head in the end zone! Oh hell what do I care, spin away!
Reply68 months
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I never heard of any of these guys Is hank Williams not cool anymore?
Reply68 months
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Who the hell is Kendrick Lamar?
Reply68 months
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Love Guice but this is dumb.
Reply68 months
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Not really. The NFL slots all of their rookie salaries, so there really isn’t any negotiation going at all. Pick 5 you get this. Pick 70 you get this etc. The biggest thing the agents negotiate recently has been off set language. Picking an agent now is about who you think can get me the most dollars for outside work I.e endorsements.
68 months
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Could be good for him....why not be your agent’s biggest fish?
68 months
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I agree second contract is what matters and some teams may not want to deal with this guys clown posse when negotiations come up. I'd figure lamars crew is not someone these owners want to have aro7nd them or in there building.
68 months
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Most times it's best to take the safe route when we are talking millions of dollars. I hope these jerk offs dont rob him clean.
Reply68 months
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Those who forget the past are doomed to repeat it. Sincerely, Ricky Williams
Reply68 months
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Agree in way. I wouldn’t like the idea of being the guinea pig with a company representing their first athlete, but the one saving grace is the agent representing him is experienced (if true). Also they have a rookie pay scale which makes a little harder to screw up.
68 months
user avatar
you beat me to it
68 months
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