PIC: Arkansas Football Teases "Hogzilla" Coming This Fall

I bet this came about like this:

Jeff Long at Arkansas:

"We can't compete since I let Petrino go, so let's come up with a gimmick that will mesmerize our fans and make them forget about how bad we suck as a program."

Bielema:

"Hey Jeff, I need a pizza."

Jeff Long:

"Sounds good, Brett. I'll order this Hogzilla gimmick and a pizza."

Scary. Maybe they'll win an SEC game.