re: The all-female Ghostbusters 3 reboot is officially a go

quote:

---

It would be ideal if we didn’t live in a world where studios are so brazenly calculating about exploiting our fondest pop culture memories, rather than taking the risk involved in creating new ones. It would be cool if every single day didn’t bring fresh evidence that the demand for “franchises” has reduced filmmaking to branding. And it’d be nice not to even have to even consider “scenarios” for another Ghostbusters, and decide which one is the lesser of so many evils.

---

quote:

---

We’ve watched as Aykroyd’s passion has turned to zealotry, as steadfast as his belief that space aliens are angry about 9/11 and that we should arrest them—and equally as grounded in reality. After Bill Murray made it clear he’s about as eager to make a third Ghostbusters as he is a third Garfield, Aykroyd insisted, well, they could just do it without him. After the death of Harold Ramis and Ivan Reitman distancing himself, Aykroyd remained determined. Hell, even Rick Moranis and Ernie Hudson expressed their doubts that another one should or even could be made, and yet Aykroyd has always remained undeterred, musing aloud about dream casts to anyone who will listen. One imagines he spends his nights whispering plot details to his bottles of Crystal Skull, taking their rictus grins as signs of encouragement.

And that’s the sad reality: Another Ghostbusters movie is inevitable. Even if Aykroyd had a chilling moment of clarity, perhaps after catching Blues Brothers 2000 on cable, the push to revive it is—even by Aykroyd’s own admission—bigger than any one of them or of us. Ghostbusters is a dormant franchise in an age where such a thing is not allowed, where its parent company Sony rebooted Spider-Man twice in a decade and is ready to do it a third time if need be. No matter how many rejected scripts or surely unnerving meetings with Aykroyd its executives have endured—no matter how many withering blog articles they’ve read condemning the project—no one has come close to pulling the plug entirely. Somehow, “Let’s Just Not Do It” has never been considered as an option. Which is why, while it’s definitely not better than nothing, a total Ghostbusters reboot may be the best possible scenario.

---

quote:

---

I was too young to be a good judge of where it fell at the time, but it seems pretty average in retrospect.

---