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Disney’s Streaming Services Turn A Profit (Hulu Ad Revenue to the rescue)

Posted on 8/9/24 at 10:05 am
Posted by Fewer Kilometers
Baton Rouge
Member since Dec 2007
38447 posts
Posted on 8/9/24 at 10:05 am
TVRev.com
quote:

In a somewhat surprising announcement, Disney’s streaming service division actually turned a profit last quarter, generating $47 million in operating income, compared with a loss of $512 million a year earlier. This was notable in that Disney was not expecting the line to turn from red to black quite so soon.

This was, unfortunately for Disney, offset by predicted losses in their theme parks division, so stocks went south rather than north.

Still, it was notable that Disney was able to actually finally turn a profit on their range of streaming services—Disney+, ESPN+ and Hulu.
quote:

While Disney’s been jacking up prices and cutting down on password sharing in order to boost subscription revenue, their real power is their ability to generate ad revenue. That power is, of course, concentrated in the hands of Hulu, the OG ad-supported subscription service.
quote:

it’s estimated that around 60 percent of Hulu subscribers are on the ad-supported plan, while other streamers not-named-Amazon are still all well below 20 percent.


Posted by Jack Daniel
Gold member
Member since Feb 2013
29370 posts
Posted on 8/9/24 at 10:14 am to
So we’re back to network tv with commercials
Posted by Ace Midnight
Between sanity and madness
Member since Dec 2006
95675 posts
Posted on 8/9/24 at 10:14 am to
So, just a couple more billion to go, and D+ will be in the green (on paper)?

So, 2035 if all goes well?
Posted by Fewer Kilometers
Baton Rouge
Member since Dec 2007
38447 posts
Posted on 8/9/24 at 10:29 am to
quote:

So we’re back to network tv with commercials
If you want to make money from the casual viewer and the lower economic class, yes. My guess is that there will always be premium levels, but every service will eventually have an ad supported entry level.
Posted by Jay Are
Baton Rouge
Member since Nov 2014
6131 posts
Posted on 8/9/24 at 10:39 am to
I read and heard elsewhere that it was ESPN+ that made it profitable. Their $60-something million profit offset a ~$20 million loss from disney and hulu.
Posted by Dairy Sanders
Member since Apr 2022
2963 posts
Posted on 8/9/24 at 2:16 pm to
Lol they’ve been taking in profit since Covid hit. Hollywood accounting is a beautiful, hypocritical beast
Posted by imjustafatkid
Alabama
Member since Dec 2011
65899 posts
Posted on 8/9/24 at 11:14 pm to
quote:

This was, unfortunately for Disney, offset by predicted losses in their theme parks division, so stocks went south rather than north.


It is a failure of their fiduciary duty that the parks aren't turning a profit. Might be the easiest sell in the entire theme park industry. All they had to do is make updates, maintain the parks, NOT destroy beloved rides and replace them with garbage, and NOT stop calling little girls "princess."
This post was edited on 8/10/24 at 5:41 pm
Posted by Philzilla2k
Member since Oct 2017
12763 posts
Posted on 8/10/24 at 2:18 pm to
quote:

This was, unfortunately for Disney, offset by predicted losses in their theme parks division, so stocks went south rather than north.

And they still have to fork over an estimated $5 billion to complete the Hulu buyout. This is on top of the $8.6 billion they already agreed upon.
That’s also dragging stocks.
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