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re: What is the intent of NIL?

Posted on 12/17/21 at 11:17 pm to
Posted by Grateful Reb
Member since Apr 2011
8070 posts
Posted on 12/17/21 at 11:17 pm to
quote:

Eventually, fans will say I don't give a frick anymore...


Money talks. And brands pump money into things that have eyeballs.

So based on where the BILLIONS of dollars are flowing, you are wrong.

I think I'll trust the billion dollar cash flow instead of some butthurt middle aged dude.
Posted by ApexTiger
cary nc
Member since Oct 2003
54952 posts
Posted on 12/17/21 at 11:28 pm to
quote:

Details:
(apologies, seriously, for such an incredibly long post. It’s just ridiculous that people continue to suggest student athletes shouldn’t be allowed to earn money like everyone else in the country with literally the only reason being that they’re a student athlete. Zero sense.)


First, thank you for a solid well argued post.

My issue is...the Helmet is what drives the dollar or marketability...more than the kid's last name...

The sports is built on many decades of pure love of the game...now its big business.

We have unintended consequences with NIL...relative to recruiting

I'm okay with a player earning money...but let's get real... players get to ride the coattails of the college brand that is on TV.

We love entertainment...its why coaches are paid so much...

We're now set to make this semi pro football... what is the argument against "students" making money on game day?

Posted by ApexTiger
cary nc
Member since Oct 2003
54952 posts
Posted on 12/17/21 at 11:35 pm to
quote:

think I'll trust the billion dollar cash flow instead of some butthurt middle aged dude.


We see many things trending in the wrong direction...

Flowing money doesn't = right path or happy ending... remember 2008!

In the meantime people are getting theirs
Posted by Maverick14
Sulphur, La
Member since Aug 2014
3370 posts
Posted on 12/17/21 at 11:42 pm to
Ding ding ding!!!!
Posted by PhishyTiger
Collierville
Member since Jul 2016
186 posts
Posted on 12/18/21 at 12:42 am to
quote:

My issue is...the Helmet is what drives the dollar or marketability...more than the kid's last name...


You’re framing this as a chicken or the egg scenario, and I don’t think it is. LSU certainly wouldn’t have marketability if ULM quality players filled Tiger Stadium.

quote:

The sports is built on many decades of pure love of the game...now its big business.


This assumes players weren’t paid before NIL made it public. A cursory Google search about paying college athletes show that’s a false one to make.

quote:

We have unintended consequences with NIL...relative to recruiting


So? There are unintended consequences with many rules regarding college football and recruiting. LSU getting caught flat footed this year doesn’t mean that they won’t adjust.

quote:

We love entertainment...its why coaches are paid so much...


Why is entertainment the reason to justify paying coaches high salaries and not “big business” that affects “decades of pure love of the game”? I don’t see why you draw such a line to separate coaches and athletes.

This post was edited on 12/18/21 at 7:03 am
Posted by PUB
New Orleans
Member since Sep 2017
19936 posts
Posted on 12/18/21 at 12:46 am to
Done properly but that is not what is going on right now.
Posted by PUB
New Orleans
Member since Sep 2017
19936 posts
Posted on 12/18/21 at 12:49 am to
The sad part is people think that Louisiana “businesses” can compete with the $ in Texas.
Posted by LSUShock
Kansas
Member since Jun 2014
5288 posts
Posted on 12/18/21 at 12:54 am to
It’s called a free market. Why can any other kid on campus take advantage of his name/image/likeness and attention, but not an athlete? It was always ridiculous that top tier athletes at top tier schools couldn’t take advantage of that.

There are very small windows of time where you have an opportunity to take advantage of. Most these athletes are living that and who’s to blame them for getting theirs.
Posted by billfish21
Louisiana
Member since Jan 2009
1635 posts
Posted on 12/18/21 at 5:41 am to
The intent of the NIL is/ was for student - athletes to make money off their name, image and likeness.

The NIL will definitely be abused in the short term. It is going to get ugly sorting itself out.

Posted by SlowFlowPro
Simple Solutions to Complex Probs
Member since Jan 2004
450776 posts
Posted on 12/18/21 at 5:43 am to
quote:

My issue is...the Helmet is what drives the dollar or marketability...more than the kid's last name...

I think the fact that 18-year old recruits are getting 7-figure deals prior to signing with a team, and then getting more 7-figure deals if they switch teams, kind of hurts this point.

Plus, schools don't have to allow the player to use the "helmet" b/c that's their own IP.

quote:

The sports is built on many decades of pure love of the game...now its big business.

It's always been big business. Just a dirtier kind less out in the open. You're only mad that the reality is being exposed.

Posted by billfish21
Louisiana
Member since Jan 2009
1635 posts
Posted on 12/18/21 at 5:50 am to
LSU gymnast Olivia Dunne is showing us all how branding and NIL works… She has more than a million followers on Instagram AND more than four million on Tik Tok…

I cannot imagine how bama or aggie can put two dozen eighteen year olds in new Dodge Challengers or King Ranch Ford Trucks… I’m convinced the shite will hit the fan with students with money to burn and a lack of experience
Posted by ApexTiger
cary nc
Member since Oct 2003
54952 posts
Posted on 12/18/21 at 5:53 am to
quote:

think the fact that 18-year old recruits are getting 7-figure deals prior to signing with a team, and then getting more 7-figure deals if they switch teams, kind of hurts this point.


Sir, you're implying that 7 figure deal would happen if the player wouldn't be wearing a certain uniform on Saturday...

Everyone knows...Young being the Bama QB is the marketing...behind the big figures.

Young had not yet started his first game...

It was a calculated guess he would be great...as Bama QB...

The Jackson State recruit won't be on TV thus a horrible investment

Posted by billfish21
Louisiana
Member since Jan 2009
1635 posts
Posted on 12/18/21 at 5:55 am to
Who is ‘we’ apextiger? The NIL intent is for these athletes to profit from their brand… to earn money from their brand. You’re correct that it’s being abused at this time. We will all have to see how it sorts itself out.
Posted by ApexTiger
cary nc
Member since Oct 2003
54952 posts
Posted on 12/18/21 at 6:00 am to
quote:

It's always been big business. Just a dirtier kind less out in the open. You're only mad that the reality is being exposed.


I'm mad we're making it an open auction for talent hidden behind local businesses to shield the university...and still calling it amateur sports - or capitalism.

I'm am for freedom...but I'm also for common sense...
Posted by ApexTiger
cary nc
Member since Oct 2003
54952 posts
Posted on 12/18/21 at 6:07 am to
quote:

Who is ‘we’ apextiger? The NIL intent is for these athletes to profit from their brand… to earn money from their brand. You’re correct that it’s being abused at this time. We will all have to see how


These players have no brand until they get noticed on TV wearing a particular uniform...

They have talent few even know about coming out of high school.

Would most people even recognize Bryce Young walking in a mall?

Coaches talk about player development over and over and over...the university provides this resource


BTW...he seems to come from a great family...
Posted by ApexTiger
cary nc
Member since Oct 2003
54952 posts
Posted on 12/18/21 at 6:12 am to
quote:

Is it not to pay for misc. expenses during college years many players do NOT have access to from their parents?


quote:

have never once heard that as the intent?


Okay...well "access to money" for college athletes has been the conversation on ESPN for decades.

They found an argument to make it possible... and now its already a mess

Posted by Scoob
Near Exxon
Member since Jun 2009
21768 posts
Posted on 12/18/21 at 6:20 am to
quote:

now tell the roots of it

doesn't this stem back to Ed O'Bannon and players not getting money, while the NCAA and universities do?

Speaking of which, has any game manufacturers given deals out yet?
Posted by LCTFAN
New Iberia
Member since Mar 2013
2823 posts
Posted on 12/18/21 at 6:23 am to
quote:

BigBrod81


quote:

It's about the players being able to use their name, image & likeness to earn money as advertising for a business or sponsor. It has nothing to do with the university itself.


NIL is all about wealthy universities with rich boosters buying teams. Simple as that, correct schools are not paying the players and never have, always the boosters.

Now out in the open, taxes getting collected and price of doing business went up.

Teams that have AD's that help develop and promote the system will flourish, the schools that do not develop will fall into the bottom of the standings.

Texas A&M has openly announced they are opening the pockets to buy a championship team. 8-4 last season and watch what this season's #1 recruiting class will bring to the Aggies.

Winning has always been about the quality of players assembled, NIL has allowed schools with deep pockets to attract players
Posted by ApexTiger
cary nc
Member since Oct 2003
54952 posts
Posted on 12/18/21 at 6:29 am to
quote:

doesn't this stem back to Ed O'Bannon and players not getting money, while the NCAA and universities do?


University provides player development...which is in part higher learning.

The brand is recognized on TV.

Have you noticed that when players come on a recruiting trip they dress them out in a uniform take photos and say Hey this looks good on you..
Posted by LCTFAN
New Iberia
Member since Mar 2013
2823 posts
Posted on 12/18/21 at 6:41 am to
quote:

Imember


quote:

I agree, there is an immediate need to put some guidance, restrictions, controls, and rules in place.


Great post and one rule change would right the ship.

Make all transfer players sit out for one year, both out of conference and within conference.

Transfer portal and opting out have made roster management more difficult than NIL.

Let's not forget the intent of attending a university is to get a degree, allowing players to transfer from school to school simply for more money of playing time delays the end date of graduating with credits from school to school not transferring
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