Is Cox (now Spectrum) no longer a sponsor of LSU athletics?

After seeing the Cox logo gone from the new Pmac floor I searched and there is no logo on the MBB landing page on lsusports.net either. I also ran across this.

Any idea of how much this deal was worth or whether REV or another provider is stepping in or whether there will still be a sponsorship through the end of whatever contract existed and the branding changeover is taking place?

quote:

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Key Takeaways:

Spectrum will serve as the official internet, wireless and television service provider for the athletics departments at the University of Wisconsin-Madison, the University of South Carolina and Texas Christian University.

Developed with Learfield, the partnerships include venue and sideline branding, fan activations and student-athlete collaborations across football, men’s and women’s basketball and other sports.

The agreements expand Spectrum’s gameday and year-round presence, creating new ways to connect with students, alumni and fans.

STAMFORD, Conn., DATE, 2026— Spectrum, America’s Connectivity Company, has partnered with the University of Wisconsin-Madison, the University of South Carolina and Texas Christian University (TCU) ahead of the 2026 college football season. These multiyear agreements begin with the 2026 college football season.

Fans will see Spectrum through branding across venues and sidelines, game-day activations and collaborations with student athletes across football, men’s and women’s basketball and other sports.

The partnerships bring Spectrum to three nationally recognized college athletics programs and create year-round opportunities to connect with students, alumni and fans.

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https://www.learfield.com/2026/09/spectrum-and-learfield-expand-college-athletics-partnerships-with-wisconsin-south-carolina-and-tcu/