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re: Thoughts on Hannity?

Posted on 5/2/21 at 9:58 am to
Posted by davyjones
NELA
Member since Feb 2019
30546 posts
Posted on 5/2/21 at 9:58 am to
quote:

Actually, there is a simpler reason. In demographic breakdowns he has a good size female audience in a genre that is male dominated. Why do women like him? I dunno. But I know that my wife used to like his show and then stopped because she already knew everything he was saying.
She is now a big Tucker Carlson fan.

It just takes a good bit more than conservative women (not ALL of them, just the ones that bother to watch their choice of cable news, of course), it'll take more than that relatively narrow segment to get you the top-rated show on the top-rated network.

Not that I disbelieve that segment plays a role, I just don't think it's the primary role.
Posted by Zach
Gizmonic Institute
Member since May 2005
112802 posts
Posted on 5/2/21 at 10:24 am to
The reason why female demographics are so important in TV is because of ad sales. Women buy all kinds of stupid shite that run ads on TV. If your audience is all male you won't make money.
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