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re: The NHL sold naming rights to its divisions
Posted on 1/5/21 at 3:52 pm to Hester Carries
Posted on 1/5/21 at 3:52 pm to Hester Carries
quote:This is pretty basic. Why do you think Coca-Cola advertises? Or McDonald's? It's not just for fun. Yeah everyone knows them. But by seeing an ad, it creates a craving, and if you consume sodas/fast food, and don't necessarily have a favorite then next time you're buying that's what you're getting.
My undergrad was in advertising....and i still dont really understand the point of these sponsorships.
Everyone knows who Honda is. Is anybody gonna buy a Pilot because they remember it comes from the NHL west division sponsor? lol
1
Posted on 1/5/21 at 3:56 pm to castorinho
exactly they are bombarding your conscious self and affecting your subconscious desires...at least I think that's the idea
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