Australian food company is finally renaming its racially offensive cheese brand

Not linking CNN, sorry.

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(CNN Business)An Australian dairy company is rebranding a controversial line of cheese products that share a name with a racial slur, in an attempt to "eliminate racism" from its brand.
"Coon" cheese — which has been sold in Australia for more than 80 years — has been the focus of complaints for decades. The company has insisted that the brand name paid homage to American cheesemaker Edward William Coon, who, according to its website, "patented a unique ripening process." But the word is also a deeply insulting racial slur directed at people of color.

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Oh wow! A cheese company would name their company after a racial slur? Except....no they didn't.

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COON is the Australian trademark of a cheddar cheese produced by the Warrnambool Cheese and Butter company. It was first launched in 1935 by Fred Walker. Coon cheese is named after its American creator, Edward William Coon (1871–1934) of Philadelphia, who patented a method, subsequently known as the Cooning process, for fast maturation of cheese via high temperature and humidity.

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"Well, I'll be damned! Clown World strikes again!"
-Honk Williams Jr.