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re: Ford rushing 4 new models in the next year, and they can't afford to screw it up

Posted on 6/9/20 at 11:41 am to
Posted by member12
Bob's Country Bunker
Member since May 2008
32145 posts
Posted on 6/9/20 at 11:41 am to
quote:

The problem is their price is the same as a Tesla which offers far better technology



And isn't associated with the redneck crowd. May not be a problem for you, but to a lot of EV buyers....it's a problem.

Regardless of how good the car is, the branding is going to hold it back. Maybe Ford should have started a 3rd brand for their EV's or made this into a Lincoln product.
Posted by Tigeralum2008
Yankees Fan
Member since Apr 2012
17163 posts
Posted on 6/9/20 at 11:58 am to
quote:

And isn't associated with the redneck crowd. May not be a problem for you, but to a lot of EV buyers....it's a problem.

Regardless of how good the car is, the branding is going to hold it back. Maybe Ford should have started a 3rd brand for their EV's or made this into a Lincoln product.



I'm a reformed Yankee turned Proud Southerner thank you very much

I think they want the Mach_E to appeal to sports performance people more than the typical treehuggin hippie EV buyer
Posted by USMEagles
Member since Jan 2018
11811 posts
Posted on 6/9/20 at 4:24 pm to
quote:

And isn't associated with the redneck crowd. May not be a problem for you, but to a lot of EV buyers....it's a problem.


I definitely know people who like both Mustangs and electric cars. The redneck / soyboy dichotomy you're imagining is far from perfect.
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