re: Rams new uniforms are out...

quote:

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it amazes me how these "marketing firms" can get shite so so wrong. You don't have to re-engineer the wheel people.

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That's how they justify their existence. If everyone just kept their normal logo/uniform/design, etc for decades on in there would be a huge demand for graphic designers. Inevitably, what will happen is what we've seen happen time and time again. Many people will think the new design is shite. Clamor for more and more vintage apparel eventually leading to a "return" to the classic uniform design.

We saw it with the NBA. They 90's uniform styles/colors were terrible and unnecessary. Eventually, all who changed went back to more "classic" uniform designs. That's been the case in the NFL as well. Just this year Tampa and Cleveland have gone back to "old looks." Before that, Buffalo, Minnesota, San Francisco and the Chargers changed back to more classic looks (with some new features). Many mans fans want the old Patriots uniforms to come back. Saints fans LOVE the color-rush uniform because of it's throwback look.