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re: Does Colgate win at advertising?

Posted on 5/11/15 at 9:17 pm to
Posted by Scruffy
Kansas City
Member since Jul 2011
72393 posts
Posted on 5/11/15 at 9:17 pm to
The test is flawed. The fact that they put Colgate as the first word skews the entire test.

We associate Colgate with teeth, therefore we are automatically drawn to the teeth first.

The person who put together that test should be kicked out of scientist school.
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