re: NBA Commissioner Silver calls ads on jerseys "inevitable"

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Thoughts? I heard him say on the radio that the league needs to look at new advertising revenue sources because of DVR. Honestly, how many people watch NBA games on DVR? Just call it what it is, "I'm trying to get my owners paid!"

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if he is going to try and use DVR viewing as an excuse for a blatant cash grab for teams that don't need it and wont use it to improve their franchises he had better be prepared for a massive shite storm of a backlash.

that has got to be one of the most bullshite reasons I've ever hear dot try and justify selling out your brands like that.

the whole reason sports are worth so much is because the vast majority of people DONT watch them on DVR.


also, if I'm a tv network negotiating for the NBA rights that are coming up I'd use this against him. I'd be all, "Ahh but Mr Silver, you said yourself people are watching on DVR so why should we pay you the massive increase in rights fees if we aren't going to get near the advertising money?"