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re: Did Nike have a Super Bowl commercial?

Posted on 2/4/13 at 9:09 pm to
Posted by brewhan davey
Audubon Place
Member since Sep 2010
32831 posts
Posted on 2/4/13 at 9:09 pm to
quote:

Nike doesn't need one. When your next biggest competitor in the market had $10 billion less in revenue than you in the previous year, you don't need to do much advertising.


It's never a bad idea to advertise, no matter how much of the market share you have.
Posted by Wendell T. Stamps
Member since Jan 2013
393 posts
Posted on 2/4/13 at 9:13 pm to
They did have their logo plastered all over 22 players on every snap though, so they probably figured their brand had enough air time.
Posted by Paul Allen
Montauk, NY
Member since Nov 2007
75378 posts
Posted on 2/4/13 at 9:38 pm to
quote:

It's never a bad idea to advertise, no matter how much of the market share you have.
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