re: Stocks...

Yes, this has been a great discussion. Let's keep it going. I've never been a fan of subjecting myself to only one school of thought, so I am very much eager in learning more about various valuations that you and your colleagues use. The key to being a successful stock market investor is not maximizing potential reward, but rather minimizing potential risk, and you can never have enough knowledge in that respect, which is one of my big arguments for employing both FA and TA. Perhaps my giving JOEZ's increasing revenues such weight, despite their drop off in earnings, is me subconsciously coming around to exactly what it is you're trying to say. It sure seems that way. I'm just lost as to why other investors don't see it the same way. My initial reaction is that they were playing it for the play itself (meaning the earnings announcement) and not for the long-term financial health of the company, which is how I'm playing it.

Also, it does appear that the institutions are hanging on to JOEZ as JOEZ biggest holders have no recent activity since their reporting, which is also in line with your view that the big boys are looking at revs. However, the recent sell volume cannot be denied, so that leads me to believe all of the traders were exiting on lower-than-projected earnings.

Notice there is no recent activity by any of JOEZ biggest holders.