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re: Former Starbucks CEO says company needs to refocus on coffee as sales struggle
Posted on 5/7/24 at 10:09 am to brgfather129
Posted on 5/7/24 at 10:09 am to brgfather129
quote:
Starbucks coffee is objectively not good in large part due to their success. At their volume it is impossible to consistently source good coffee beans, so in turn they overly roast everything.
Look, I consume most of my coffee at home. When I do get coffee out, I try to support local places. I generally only go to Starbucks when it's convenient (and its app helps this a lot). So, I'm not going to argue that their coffee is excellent or the best, etc. However, they've had lighter roasts for years.
Posted on 5/7/24 at 2:46 pm to Mo Jeaux
quote:
However, they've had lighter roasts for years
And?
They are all over-roasted, even their light. That's the point.
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