quote:
The reason for this is complicated. But the story goes something like this. Right around 2003, with the Harry Potter and Lord of the Rings franchise movies, Big Hollywood cracked the code on how to make lots and lots of money not just here but internationally.

For the next twenty years, there would be two Hollywoods. One that pushed out franchise movies—Marvel, Star Wars, animated films—mostly aimed at one reliable demographic: 13-year-old boys. Movies catered to that base, and they were rewarded handsomely for it—all over the world. Why? Because human beings, for whatever reason, respond to a central male protagonist. Women like men, and men like men.

They modeled the movies after fast food: fewer choices, familiar brands, and expectations met.

I think the franchise movie model you described existed well before 2003. James Bond probably kicked it off and then starting in the late 60's franchise films were totally embraced and you have

Planet of the Apes
Jaws
Star Wars
Rocky
Alien
Indiana Jones
National Lampoon's Vacation
The Karate Kid
Rambo
Back to the Future
Die Hard
Terminator
Jurassic Park
Mission Impossible

I probably missed a lot but Hollywood has been cranking out teen friendly and teen targeted sequels for decades.

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Posted by wildtigercat93

Member since Jul 2011

112369 posts

Posted on 5/6/24 at 1:00 pm to JoeHackett

quote:
think the franchise movie model you described existed well before 2003. James Bond probably kicked it off and then starting in the late 60's franchise films were totally embraced and you have

The model has existed for decades but it wasn’t until about 2012 that it became the only studio focus

Studios would take 1-2 big swings in a year, with a lot more low and mid tier budgets to protect themselves against the big swings. And if you hit a big swing that money went down hill to more of the mid level projects

The issues isn’t really that there’s 20 blockbusters movies a year, it’s that there’s only those movies and they hog the entire market of budget and theater run time, which leaves zero air for anything else to consistently thrive besides Horror (because it’s extremely cheap and easy to make profit on)

Fall Guy should not have a bigger production budget than Oppenheimer. Studios have lost all sense of business reality because all they care about is a good number to fudge to ensure a good quarter for the shareholders

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