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re: Ordering fast food through an “app”
Posted on 3/7/24 at 7:27 am to Tigers4Lyfe
Posted on 3/7/24 at 7:27 am to Tigers4Lyfe
I don’t think so. They’re still tracking your spending with the intent to manipulate your behavior. I don’t mean that in a sinister way, it’s just the way things work these days.
Each customer is a unique data point. They can tailor these offers depending on your past response.
Without promotions, maybe you’re a once per month customer spending $15 each visit/month. With them, maybe you’re a once per week customer spending $$13 per visit or $52/month. That’s a good deal for them. They can get more money out of you by marketing to you for free and they don’t have to extend the offer to customers who came to the restaurant prepared to pay full price.
Each customer is a unique data point. They can tailor these offers depending on your past response.
Without promotions, maybe you’re a once per month customer spending $15 each visit/month. With them, maybe you’re a once per week customer spending $$13 per visit or $52/month. That’s a good deal for them. They can get more money out of you by marketing to you for free and they don’t have to extend the offer to customers who came to the restaurant prepared to pay full price.
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