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re: Peacock wildcard game was the most-streamed live event in US history
Posted on 1/18/24 at 12:36 pm to WestCoastAg
Posted on 1/18/24 at 12:36 pm to WestCoastAg
quote:
and apparently was the most streamed live event in US history. Which is good when it was hosted on a, you know, streaming site
Again, if it didn’t drive new subscriptions (and it seemingly didn’t), then this is a pretty moot point.
Posted on 1/18/24 at 12:56 pm to Wayne Campbell
quote:
Again, if it didn’t drive new subscriptions (and it seemingly didn’t), then this is a pretty moot point.
Where are you getting that from? Honest question.
Yes, it was the least watched game. But considering it was only on a pay site, it's pretty crazy that it got 23 million viewers. As stated, the most streamed live event ever. Was also responsible for the most internet usage ever on a single date. Consumed 30% of the entire internet usage for that time period. That's crazy.
I don't think it is reasonable to expect it to out perform the other games that were accessible to anybody that could hook up rabbit ears to their TV. But it was a success for doing it for the first time ever. It's not going to be the last time they do this either. I didn't like it and didn't sign up for Peacock, but it was no doubt a successful first attempt.
Posted on 1/18/24 at 3:10 pm to Wayne Campbell
I wonder how many advertisers have contacted NBC and asked why they were charged NFL ad rates for a game that got half the viewers of other NFL games the same weekend.
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