Henry's Hamburger quietly started using horse meat around 1965. Customers took note of the sudden absence of the "100% pure beef" claim in their newspaper ads. Henry's went from being bigger than McDonald's to having just a single location in Benton Harbor, MI.

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Posted by teke184

Zachary, LA

Member since Jan 2007

96911 posts

Posted on 5/2/23 at 12:13 pm to Porpus

Henry killed Mr Ed?

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Posted by anc

Member since Nov 2012

18211 posts

Posted on 5/2/23 at 12:35 pm to Porpus

Reminds me of the A&W story

A&W was the fastest growing restaurant in the industry and came out with a 1/3 pound burger to compete with McDonald's new Quarter Pounder.

It was a colossal failure. Market research said that the general public thought the 1/3 pound burger was smaller than McDonald's 1/4 pounder.

It tanked the brand.

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Posted by Y.A. Tittle

Member since Sep 2003

102015 posts

Posted on 5/2/23 at 12:37 pm to Porpus

quote:
Henry's Hamburger quietly started using horse meat around 1965. Customers took note of the sudden absence of the "100% pure beef" claim in their newspaper ads. Henry's went from being bigger than McDonald's to having just a single location in Benton Harbor, MI.

Didn't Jack in the Box have a situation where they were found (or maybe just accused) of using Kangaroo meat?

This was years ago before they were in Louisiana.

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Posted by goofball

Member since Mar 2015

16928 posts

Posted on 5/2/23 at 2:54 pm to Porpus

I can thing of movies whose woke casting or marketing decisions ruined the entire project.

But it’s hard to find other examples. I’m sure they exist.

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