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re: Why does Coke keep screwing around with Coke Zero?

Posted on 9/14/21 at 1:17 pm to
Posted by GallatinTiger
KY
Member since Apr 2004
2232 posts
Posted on 9/14/21 at 1:17 pm to
They didn't change the formula, just gave them a reason to get rid of the white lettering on the Coke can and replace it with black lettering. BLM (Black Lettering Matters)

Guessing the white lettering was seen as privilege-enhancing and they couldn't have that now could they?
Posted by Croacka
Denham Springs
Member since Dec 2008
61442 posts
Posted on 9/14/21 at 1:19 pm to
quote:

They didn't change the formula, just gave them a reason to get rid of the white lettering on the Coke can and replace it with black lettering. BLM (Black Lettering Matters)

Guessing the white lettering was seen as privilege-enhancing and they couldn't have that now could they?


considering they went from an entirely black can/label to this new logo, you could infer the opposite
Posted by Broski
Member since Jun 2011
72175 posts
Posted on 9/14/21 at 8:05 pm to
quote:

They didn't change the formula, just gave them a reason to get rid of the white lettering on the Coke can and replace it with black lettering. BLM (Black Lettering Matters)



I know you're just trying to push a narrative here, but you realize the change was from a black can to a red can, right?
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