re: Don has some advice for Boeing

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Rebranding throws pilot training requirements into a more extensive/expensive category. It would put the rebranded 737 at a competitive disadvantage with it's airbus rival. It is the whole reason the 737-max designation was originally used.

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That's the problem with the 737 Max 8/9. Instead of designing a new platform, Boeing stuck with its flawed corporate philosophy, by taking a 60 year old fuselage design, installing engines that made the aircraft aerodynamically unstable, and then relied on flawed computer architecture to fix its design errors.