re: Todd Masson is back on YouTube

no you couldn't. Not with some semblance of measurable accuracy at least. Particularly considering how similar most lures are these days. There's only so many ways to skin a cat.

The bottom line is the products work, and they were designed and developed by a group of guys from southeast Louisiana for the fish in southeast Louisiana. The original Matrix Shad wasn't designed in a day. That lure was tested for almost two years before it was put into production, and it works across a wide variety of fisheries. Just because some bait company gave you a sticker to put on your kayak doesn't make their product better than something that's probably more proven than any bait southeast Louisiana anglers have ever seen.

If you've got an issue with Todd blowing up spots, that's cool. Understandable. That said, don't come out dogging a bait company founded by a dude who makes it a point to help people become better anglers literally every single day, who just so happened to design a really good product that works incredibly well for its intended purpose.