re: Introducing the ZO2 Prime - Lonzo Ball's first signature shoe

quote:

---

Would you rather 500 buy your $500 shoe or 20,000 buy your $100 shoe?

---

Its the dumbest idea in terms of investment. Ball is literally screwing his son so hard.

Major companies have the resources to get quality material, design, manufacturer, etc from top to bottom. Doing so, their cost per shoe is low so their profit margin is high. At a total value, it comes to 2mil. At a $80 profit per shoe for 20k is 1.6mil

BBB has to independently hire those things, designs, etc. Their materials are more than likely more expensive thus their profit margin is likely lower. At total value its 250k. a profit of even 250 per shoe is 125k.

Ben Simmons singed a 5yr/10mil deal or something for his FIRST shoe endorsement. BBB have to sell 20,000 shoes, not counting cost to reach that amount.

LeBron, KD, Curry etc make like 20mil+ a year on their shoe deals. Even a B-star like Dame Lillard makes 10mil/yr. If you think Lonzo's going to be even a "B-star" player, he's going to make that kind or close to that kind of money. if you think he's gonna flail, than MAYBE this route is better (still dont believe it). big markets monopolized, Ball is costing his son a fortune at this current moment and potentially the future.