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re: What I Don't Understand about ESPN's Strategy

Posted on 2/17/17 at 10:12 am to
Posted by TomRollTideRitter
Member since Aug 2016
12638 posts
Posted on 2/17/17 at 10:12 am to
But they pay a lot of their personalities a ton of money. Berman was making like $4/5 million, and I bet he had some stock options on top of that.
Posted by the_watcher
Jarule's House
Member since Nov 2005
3451 posts
Posted on 2/17/17 at 10:20 am to
quote:

But they pay a lot of their personalities a ton of money. Berman was making like $4/5 million, and I bet he had some stock options on top of that.


They could fire their top 10 live personality earners and it wouldn't make a drop in the bucket. They literally owe billions of dollars a year to various sports leagues for the rights to broadcast their games. They paid 100 million for the right to broadcast the Texans/Raiders playoff game. Think about that! 100mm to air the worst playoff game in the last 20 years

Edited to add these figures

quote:

Presently ESPN is on the hook for the following yearly rights payments: $1.9 billion a year to the NFL for Monday Night Football, $1.47 billion to the NBA, $700 million to Major League Baseball, $608 million for the College Football Playoff, $225 million to the ACC, $190 million to the Big Ten, $120 million a year to the Big 12, $125 million a year to the PAC 12, and hundreds of millions more to the SEC. At an absolute minimum it would appear that ESPN presently pays out nearly $6 billion a year to sports leagues just in rights fees.
This post was edited on 2/17/17 at 10:23 am
Posted by TotesMcGotes
New York, New York
Member since Mar 2009
27883 posts
Posted on 2/17/17 at 10:33 am to
Well just like any company, there's a cost benefit analysis. If they deem talent is worth it, you have to pay them what they'd get on the market. And if they're not worth it, you apparently let FS1 pay them to do verbatim the same thing for more money.

Very few of the espn personalities are paid well, I bet. They're so easily replaceable that they can't have any real leverage over ESPN.
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