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re: Hyundai's Genesis will now be an all new luxury brand. First model: The G90

Posted on 8/24/16 at 2:23 pm to
Posted by slackster
Houston
Member since Mar 2009
85487 posts
Posted on 8/24/16 at 2:23 pm to
quote:

I couldnt convince myself to buy a 65k hyundai even if it doesnt have the name on it anymore.


On a much smaller scale, it is not much different than the Ozark Trail vs. Yeti tumblers. You get laughed out of the thread for spending $30+ on a Yeti cup when you can get essentially the same cup for less than $10 from Ozark Trail, yet people think spending $65k on a Hyundai is crazy and won't bat an eye about spending $20k or more on comparable German models.

I know it sounds crazy that a $65k Hyundai is a value choice, and it may eventually flame out as people in that segment aren't usually looking for the most bang for their buck, but I'll never criticize someone for purchasing a Genesis.
Posted by tke857
Member since Jan 2012
12195 posts
Posted on 8/24/16 at 2:24 pm to
dude i just cant compare a $20 difference to a $15-20k difference
Posted by SlowFlowPro
Simple Solutions to Complex Probs
Member since Jan 2004
425820 posts
Posted on 8/24/16 at 2:24 pm to
i think in 2016 hyundai is actually trying to raise prices of their luxury models so that people think the quality is higher. it's a legitimate marketing angle that is really fascinating, especially when you get into the social classes aimed at by this move
Posted by colorchangintiger
Dan Carlin
Member since Nov 2005
30979 posts
Posted on 8/24/16 at 2:31 pm to
quote:

You get laughed out of the thread for spending $30+ on a Yeti



Hyundai sticker game is weak.
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