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re: How much Push does Spieth's win give UnderArmor in the golf apparel bidness?
Posted on 6/22/15 at 5:46 am to CtotheVrzrbck
Posted on 6/22/15 at 5:46 am to CtotheVrzrbck
quote:
-New amateur/youth golfers are Millenials who easily give up if they aren't good at something instantly. (golf takes time and practice to really play well)
Spieth, the best golfer this year, is a millennial.
quote:
-The North Face makes superior products (if they went for a golf segment in the future, UA would immediately be the overpriced, inferior product)
Lol what? North Face is severely overpriced.
quote:
-UA's strongest customer demographics aren't golfers and likely never will be.
Just like Nike in the 90s?
Quit talking out of your arse.
1
Posted on 6/22/15 at 6:37 am to Chillini
You could have said the same stuff about hunting apparel a few years ago. Brand loyal customer base in that sport/activity, too. UA is now a major player in the hunting game. They can do well in golf, too.
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