quote:
The ad experience on YouTube is controlled through Google's "My Ad Center".

Block a specific ad: When an ad appears, select the More or Info icon (three vertical dots or an "i" in a circle). Then, select Block ad or Stop seeing this ad. Google will try to prevent that particular ad from being shown again.
Report an ad: If an ad is inappropriate or violates Google's ad policies, it can be reported. In the ad's menu (More or Info), select Report ad and submit the form with a reason. Google's team will review the report.
Customize ad topics: Go to Google Account > Data & Privacy > Personalized ads > My Ad Center. Here, you can tell Google to show "fewer" ads about certain brands or topics. This helps train the algorithm to show less of that type of content, but it does not block it entirely.
Disengage from the content: Avoid interacting with the brand's content. This includes not clicking on their ads, avoiding their YouTube channels, and not searching for their products. These behaviors signal disinterest to Google's algorithm.

Amazon Prime Video has a specific channel for gathering feedback on ads.

quote:
Submit feedback: To provide feedback on an ad, go to Amazon's Prime Video Help page and use the provided feedback form. A staff member confirmed this is the correct way to submit feedback to Amazon's advertising team.
Adjust ad settings: For Fire devices, you can limit interest-based ads by going to Settings > Security & Privacy > Advertising ID.

It is important to understand that these actions affect the ads displayed, but they do not necessarily send a direct message of "product dislike" to the advertiser.

quote:
Feedback goes to the platform, not the advertiser: Google and Amazon use feedback to adjust their algorithms and improve the ad experience on their platforms. It does not inform the advertiser why a product was disliked.
Algorithms learn from negative signals: Blocking an ad or indicating a lack of interest is a strong negative signal. Ad platforms interpret these signals as low engagement, which can lead advertisers to adjust or abandon underperforming campaigns.
Advertisers may still see negative reactions: Although an advertiser might not receive a specific complaint, they will likely notice poor campaign performance data and draw conclusions.

Facebook and Instagram (Meta): You can hide individual ads and signal your disinterest.

quote:
Find the ad in your feed.
Click the Options menu (three dots) on the ad.
Select Hide ad or Hide all ads from this advertiser.

Hiding, reporting, and skipping ads on platforms like YouTube and Amazon Prime send a negative signal to the advertiser through a chain of algorithmic and data-driven consequences
. The advertiser doesn't get a direct "dislike" notification, but their campaign performance metrics suffer, causing platforms and marketing teams to take notice.

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Posted by Narax

Member since Jan 2023

5473 posts

Posted on 9/10/25 at 8:52 pm to Narax

Part 2 (it was too long)

The following steps explain how a user's negative action is translated into a negative signal for the advertiser.
1. The user takes an action

Hiding or blocking an ad: The user communicates a desire to no longer see the ad.
Skipping a video ad: The user shows disinterest in the content. On YouTube, the "Skip Ad" button indicates low engagement.
Reporting an ad: Users flag inappropriate or misleading ads for review. This is the strongest negative signal.
Ignoring the ad: A user may not click the ad or finish watching it. This is passive, but it accumulates as poor performance data.

2. The platform's algorithm records the action
Ad platforms (e.g., Google Ads for YouTube) record user actions and categorize them as negative engagement signals. A single action does not end a campaign, but it adds to a larger data pool.
3. The platform adjusts its ad-serving algorithm
Over time, if negative signals accumulate for an ad, the platform's algorithm serves that ad less often. The algorithm aims to maximize engagement and revenue, and an ad with poor user reception is a liability. This occurs in several ways:

Reduced relevance score: The ad's "quality score" or relevance rating decreases, causing the platform to prioritize better-performing ads.
Less targeted placement: The platform is less likely to show the ad to users with similar demographics or interests as the user who hid it.
Higher cost to serve: In competitive ad placements, a lower relevance score can force the advertiser to bid more just to be seen, lowering their ad efficiency.

4. The advertiser's metrics decline
The negative signals appear to the advertiser as drops in key performance indicators (KPIs).

Lower engagement rate: The ad's click-through rate (CTR) and video view-through rate decrease.
Higher Cost Per Acquisition (CPA): As the ad becomes less efficient, the cost to acquire a new customer or generate a lead will increase.
Higher ad spend for less return: Advertisers may spend more to reach fewer people, decreasing their Return on Ad Spend (ROAS).

5. The advertiser's team responds
Poor performance metrics prompt advertisers to address the problem. This can include:

Removing the ad: If an ad campaign underperforms, the marketing team may pause or end the ad.
Audience re-evaluation: They might analyze the demographics of users who hid or skipped the ad to determine if their targeting is inaccurate.
Creative revision: Marketing and creative teams may create new ad variations that are more engaging, relevant, and less intrusive.

Use the tools, punish the left wing media, and most of all stop buying

Search and website lift: When a TV ad airs, advertisers monitor brand-related search terms and website traffic. Spikes that correlate with the airing of an ad suggest it drove consumer interest.

If you want to really make some noise, after you see a woke ad, search terms like "Is company_x woke? "Boycott company_x", "is company_x anti family", "company_x budlight"

If you saw the ad, you are in the market that they are tracking.

Hit them in the nuts.

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