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re: Rory to LIV?

Posted on 4/17/24 at 9:15 pm to
Posted by AbuTheMonkey
Chicago, IL
Member since May 2014
8037 posts
Posted on 4/17/24 at 9:15 pm to
quote:

I feel the PGA has tried this “world tour” before and it just didn’t work from a financial standpoint. LIV doesn’t have to worry about being profitable, the PGA Tour does.


By far the biggest problem is that there are vanishingly few sponsors outside the U.S. who will put up the kind of sponsorship dollars required to host $15 - 20+M professional golf event every year outside the U.S. It's not like this is the first, second, or tenth iteration of this idea; it's just that LIV has sponsors that, to date, have not cared one shite about actually making money.

The way to get around it is to make it more worth their while (a la Formula 1), but that takes time.

In other words, look at even what is likely a relatively "successful" event in LIV term at Adelaide: that tournament is still going to be a gigantic money loser for the organization. $25M purse + $5 - 10M in operating expenses + approximately $20 - 30M allocated annualized "Capex" in player acquisition fees. That tournament isn't sniffing $20M in revenue both on site and TV included.
This post was edited on 4/17/24 at 9:19 pm
Posted by OKtiger
Tulsa, OK
Member since Nov 2014
8595 posts
Posted on 4/18/24 at 10:20 am to
quote:

That tournament isn't sniffing $20M in revenue both on site and TV included.


And you know that for a fact?
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