re: Bud Light: Why the Right loses

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So back to Bud Light. The right has been winning on this boycott.

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It was never a boycott. It was negative marketing. No one wanted to drink "Tranny Piss." Simple as that. As long as Dylan Mulvaney was the face of the label, and LGBTQ+2_#-*& was the messaging, "Tranny Piss" branding stood pat. The company took a huge financial hit as a result. But this was grass roots messaging, not an organized boycott.

It is amazing that the spook serving as Bud CEO still has his job. He should have been fired, but the CIA does what it does.